Copyright © 2011 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis/social-media-marketing-news-123/.Social Media Marketing Automated Social Media require a good input of time. Be it Blogs, Social Networks or any other Web 2.0 platform where personal involvement is required, the time factor plays an important role as in any human relation based context. Marketing involving social media requires therefore a good dose of planning and a solid concept. [kaltura-widget wid=“b3aajyftkg” width=“410” height=“364” addpermission=“0” editpermission=“0” /] Targeting Social Media allow targeting based on internal search tools. Searching means: you have to know to know your targeted keywords, login, search and then invite people to join your list. It’s an active push approach. This approach takes too much time, namely when you are involved in multiple networks. The second approach would be: be open to anyone who wants to join your list and make yourself available under the search terms corresponding to your goals. This is a passive, pull approach. Screening When targeting actively, we do the screening when typing our keywords and phrases into the search tool; when targeting passively we are available for all those who are searching for the keywords linked to our profile. In this latter case the screening [...]
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Copyright © 2011 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/people/boruch-rappaport/how-to-build-an-online-business-2/.3 Basic Steps to Build and Online Business A recent discussion by mail with Boruch Rappaport inspired me to come back to this rather universal topic: How to Build and Online Business. I will try to keep in short and concise and focus in a synthesized way on the Work-flow and yet there will be multiple posts. 1. What is your Purpose and and which are your Goals? Why do you want to build an online business? Heck, this seems to be obvious, isn’t it? And yet, this is where most of the work needs to be done: distilling the Purpose and setting clear Goals.The Purpose is the answer to the WHY and the Goals are the answers to your material and immaterial aspirations for example. 2. What is the Plan to reach the Goals Here you detail step by step what you want to do, to reach your Goals. For example, you will need to set up a website, a shop, you will need products and services to sell and you will need to promote your business. Define in detail your infrastructure and products, the look of your website, [...]
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Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis-development/semiomantics/boruch-rappaport-on-xo-2011. Contents [ hide ] 1 From Semiomantics XO to XO 2011 1.1 Lower Section Trouble 1.2 Jewish Calender and Dates 2 Author: From Semiomantics XO to XO 2011 The upgrade from XO to XO 2011 is not always a smooth one, depending on the design and layout customizations you have undertaken on XO. Boruch Rappaport’s Author site has passed the test and looks as great as always. Lower Section Trouble As we had problems with the display of 2 columns in the second lower section, we used a three column layout there and the two column layout in the section just preceding it. Jewish Calender and Dates While sorting out some design issues on the site, I thought it was an appropriate move to display the dates in Hebrew. You can optionally output the Hebrew date in the Latin charset to display: June 24th, 2005 – 17 Sivan 5765. An other option is the spelling of the Jewish month names when using the Latin charset. This can either use the default Ashkenazi pronunciation of Cheshvan & Teves, or the Sefardic pronunciation of Heshvan and Tevet. Author: Yorgo Nestoridis, Media [...]Related posts:Personal XO 2011Semiomantics XO 2011 Editing InterfaceSemiomantics XO 2011 Edition ReleaseSemiomantics XO 2011 for WordPressSemiomantics XO 2011
by Yorgo Nestoridis
Contents
[ hide ]
1 Web Design Workshop Navigation (continued)
1.1 1. Starting Position
1.2 2. The Drop-down Menu Style
1.3 Final Style-sheet for the Navigation
1.4 More about this Topic
Web Design Workshop Navigation (continued)
Subsequent to last night’s Workshop let’s recap some of the challenges faced when styling the Category Navigation. At the bottom you will find [...]
June 1, 2011
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