How to build a Local Website Go Local is the name of the game in 2011/12 and the success of bringing the global web developments back home is a trend of the time. First it was about tagging people, now we tag locations, be it on social networks such as Facebook or on Photo sites, such as Picasa or Flickr. Based on the fact that surfers search for and prefer local business to cross border transactions, social networks namely have built in the local tags and stimulate users to hook media and events to geographically tagged locations. How to dominate the local market? In order to dominate the local market, you need to assess the use of the internet your neighbors make; chances are that they mostly hang out on social media, search Google and use email. This is of course an extremely simplified view but it gives an indication about where we need to build high visibility. You also want to have an idea about how people access the net and websites; you will notice an increased use of mobile deices, which means that your content needs to be formatted and optimized for desktops as well as for tablets [...]
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Mobile WordPress and Social Media The fast evolution of the mobile web has created new needs for publishers, whereas the objective remains to integrate mobile web targets into an existing workflow and to optimize productivity with the help of automated conversion scripts and tools. What’s New on Mobile WordPress and Social Media At Semiomantics the starting point for our development is the most comprehensive conversion plugin, called WPTouch Pro. WPTouch has released its latest version end of March 2012 with some adjustments for iOS 5.1 and many other fixes and developments: * Added: Custom advertising options for iPad * Added: Simple caching of desktop functions.php * Added: Russian language file * Added: Automatic archiving of previous settings in wptouch-data directory * Added: Compatibility setting for BuddyPress Mobile AJAX support * Fixed: Changing user-agent matching that may have interfered with advertising in certain scenarios * Changed: Replaced include with locate_template in theme files, should allow child overrides of custom WPtouch Pro template files * Changed: Algorithm to reload settings; may have caused settings to be lost in a certain scenario * Updated: All translations based on 2.6 strings * Fixed: An issue with Register and Lost password links in Classic * [...]
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Facebook Page Publishing with New Timeline As from March 30, Facebook pages will change their look and features. I have presented the new options at last week-end’s Ycademy Seminar. In order to take advantage of the new features, companies, brands or people in general must adapt to the new format and can optionally expand visibility and interactivity using a well thought publishing concept. The concept I am talking about is the Semiomantics Facebook Publishing Concept. Semiomantics Facebook Publishing Concept Semiomantics has been focused on developing high performance scripts for online publishing since 2008. Originally the main target was SEO to reach Google Top 10 listings and to gain high visibility and traffic on and from search engines. Semiomantics main concern has always been to control and secure content and to make it available online in the customer’s own rights, rather than to entrust third party sites such as social networks with the content and letting them handle the publication. The second most important concern is productivity and an efficient workflow, allowing to edit and publish on one place only all content for the web (including the mobile web) and to channel it then to the different target locations, networks and [...]
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Ycademy: Facebook, WP and the Mobile Web Ycademy Online Seminar This month’s Ycademy Online Seminar will take place on March 24 and 25, starting at 1 pm London (GMT) time and ending at 21 pm London time on both days. Some of our developers have asked for a program covering Social Networks, namely Facebook and the Mobile Web and how to take advantage of them to distribute, promote and gain high visibility with own content. The Seminar will cover the following areas: 1. Facebook and other Social Networks Strategies for Individuals Strategies for Businesses Strategy for Brands As you may know, Facebook will change the rules of the game on March 31, when the new FB pages will be released (again!). In fact the new FB page format will be similar to the timeline format and a few important changes will be of utmost importance to businesses and promoters. New Facebook Cover Photo and Profile Image Larger, Highlighted and Pinned Posts Company Milestones New Applications Facebook Offers FB Insights, Admin Panel and Messaging Facebook Advertizing If some of the above topics do not have a meaning for you, never mind: we will deal with them and make sure you [...]
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Facebook Business Account What is the difference between a Business and a Personal Account? Which is the ideal solution for you and what are the implications of your choice? First of all, be aware that according to Facebook rules you are not allowed to use multiple Facebook Accounts. However, you may create multiple Advertizing Accounts as a Managed Advertiser having a dedicated Facebook Representative. What is a Facebook Business Account? You can set up a Facebook Business Account, if you don’t already have a standard account, Business Accounts are mainly designed for Advertisers and to manage pages. How to create a Facebook Business Account To create a business account you start by setting up a Facebook Ad or a Facebook Page.Once you have provided the required information, you will be taken to the log-in page and you will be asked if you have already a Facebook Account. Select “I do not have a Facebook account” and continue by providing email and date of birth. What can you do or not do with a Business Account As the owner of a Business Account you can view and edit your pages and ads, add photos or videos and consult stats relating to [...]
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10 Steps to Implement your Facebook Strategy with WordPress Implementing your Facebook Strategy will be at the center of the November Ycademy Seminar. This hands-on Seminar and Workshop will stretch over two days and build with participants an eye-ball-twisting Facebook presence. See the seminar schedule at the bottom of the post. The Seminar is designed for WordPress Developers and WP users who are looking for high productivity and customized publishing and marketing solutions. 11 Efficient Facebook Strategies This topic deals with efficient strategies which will efficiently improve your Facebook presence. 7 Ways to jeopardize your Facebook success for sure Surfing through Facebook we notice some common errors well intended people commit when building their Facebook presence. We will discuss these issues and show you how to eliminate them from your personal or business Facebook. 4 Important Facebook features to focus on While content is king, there are different ways of making it accessible to visitors. We will discuss the recent changes Facebook has implemented and show you where the focus should be in order to improve your visibility, traffic and business or network expansion on Facebook. Facebook Privacy and Accessibility settings Function of your strategy we will define and optimize [...]
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Original Article at WordPress on Facebook.WordPress for Facebook Seminar Welcome to the WordPress for Facebook Seminar! This seminar is about Social Media Marketing and Communication involving WordPress, namely the Semiomantics XO Framework and Facebook. During the next two days we will elaborate and implement strategies to automate publication and communication across platforms with a special focus on the mobile web. WordPress on Facebook Why would you want to combine WordPress with Facebook? The main reason is to remain in control of your content, its presentation and the way it streams to and from Facebook. Also, a self-hosted WordPress provides you with better content management features and automation tools than Facebook. If you are a Facebook freak, you can even spend the rest of your life within Facebook and publish at the same time through WordPress Semiomantics XO right from within Facebook. Our pre-seminar sessions demonstrated how to embed your XO on a Facebook Canvas page, from where you have complete access to your WP installation, dashboard and editing and publishing tools. If you don’t want to spend any time in Facebook, then you just need to implement Social Media Marketing and Publishing Strategies as lined out in the YORGOO Publishing Model and your Facebook antenna [...]
Copyright © Yorgo Nestoridis - Original Article at WordPress on Facebook.
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FBlaster is a new Semiomantics Facebook Development with the purpose to populate your Facebook Fan Page with any content namely from your WordPress or any blog site. In fact FBlaster, once installed can aggregate all your feed streams, from any site, such as blog, shop, flickr, tumblr and so on and bring it right in front of your audience at Facebook with style.
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Copyright © 2011 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/facebook-marketing/how-to-add-a-facebook-iframe-application-to-your-fans-page/.6 Steps to Add a Facebook iFrame Application to your Fans Page This Tutorial will show how to set up a Facebook iFrame Application in 6 Steps. Since Facebook changed once more the rules Fan Page content is to be added via iFrame Applications. There are some App providers out there who offer quick solutions namely for people who do not have own hosting; these external solutions have the disadvantage that you are not in full control of your frame and that you promote rather the App provider than yourself. For our customers we use a more professional approach. Here below you will find the basic 10 steps to create your own iFrame Application. What are Facebook iFrame Applications As of February 2011 facebook allows iFrames on Page Tabs as well as on Canvas Pages. The corresponding Applications don’t need to be activated (using the app submission procedure). In short an iFrame Application allows to load external content to your Fan or Business Page. The advantage of Facebook iFrame Applications As your content is hosted on your own host, you may edit in standard HTML, CSS and JavaScript like on [...]
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As usual we will start by clearly defining our Goal and Purpose and by designing a plan about how we wish to reach the goals. Then we need to evaluate the means needed to execute the plan and integrate means and plan.
For the purpose of this post I will expose a hypothetical project around Semiomantics Development for WordPress
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The Ycademy May Seminar will focus on Facebook Marketing and on the best options to reach our Facebook Marketing goals using WordPress, namely the Semiomantics XO Framework and Theme.
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Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis-development/semiomantics/semiomantics-optimization-for-facebook. Contents [ hide ] 1 Can Semiomantics optimize Facebook? 1.1 Testing Facebook Page Optimization 1.2 Facebook Optimization with Semiomantics 1.3 One Post – 2800 Google entries Can Semiomantics optimize Facebook? The trouble with Facebook is that we are not in absolute control of our [...]Related posts:Facebook Marketing 2Facebook Online Seminar by YcademyFacebook MarketingBest Facebook PagesMarketing Herbalife on Twitter, Facebook and Google Part 4
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis-development/yorgo-design/facebook-drawing-board-live/.
Contents
[ hide ]
1 Best Facebook Drawing Board Page
Best Facebook Drawing Board Page
How about a drawing board for your Facebook Page?
www.youtube.com/watch?v=CkWE987VZLI
Creating your own artwork on Facebook will become a reality shortly when we release our free Facebook Application.
Check it out on Facebook HERE.
Author: Yorgo ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/facebook-marketing/best-facebook-drawing-board/.
Contents
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1 New Facebook Drawing Board
New Facebook Drawing Board
You may remember my drawing board which for a while was on display on my site?
Well, you can find it now on Facebook on a special page: HERE
Author: Yorgo Nestoridis, Media Marketing & Publishing, ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis-marketing/free-traffic-and-free-leads/yorgoo-on-facebook/.
Contents
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1 YORGOO on Facebook
1.1 Best Facebook Pages for YORGOO Subscribers
1.2 Get in Control of your Facebook Content
YORGOO on Facebook
YORGOO will soon be available on Facebook. As we prepare our Ycademy June Seminar focusing on Facebook, we will test new Facebook features ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/facebook-marketing/best-rss-facebook-page/.
Contents
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1 Best RSS Facebook Page
Best RSS Facebook Page
Feeding your blog content to your Facebook wall has been possible for quite a while. The new Best Rss Facebook Page by Semiomantics allows to publish your blog content to facebook without giving up ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoridis-development/ycademy/best-facebook-pages-2/.
Contents
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1 Best Facebook Pages by Semiomantics
1.1 Best Facebook Page Styles
Best Facebook Pages by Semiomantics
In preparation of our Facebook Seminar we are having fun with Facebook and various contents for Facebook Pages. The goal being to build for every purpose the best ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/best-facebook-page/best-facebook-pages/.
Contents
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1 Best Facebook Pages
1.1 Best Facebook Page Criteria
1.2 Best Facebook Pages by Semiomantics
Best Facebook Pages
The best Facebook pages are those which will attract visitors and in as much as marketing is concerned, help you to convert visitors to customers. For the ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/media-marketing-publishing/facebook-ycademy/.
Contents
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1 Facebook Online Seminar by Ycademy
1.1 Facebook for Website Developers and Designers
1.2 Goals
1.3 Active Passive Facebook Marketing
1.4 Your Shop Face on Facebook
1.5 Shop Face on Facebook
1.6 Full Featured Flash Website integrated with Facebook
1.7 Semiomantics Website Development and Facebook
1.8 More Information
1.9 Seminar ...
Copyright © 2010 Yorgo Nestoridis. Visit the original article at http://yorgonestoridis.com/yorgo-nestoris-publishing/facebook-marketing-2-2/.
Contents
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1 Facebook Marketing with Semiomantics Best FB Formula
1.1 Best Facebook Pages by Semiomantics
1.2 1. Absolute control of Facebook Page content
1.3 2. Any content can be loaded
1.4 3. The pages must be available externally
1.5 4. Best Facebook Pages by Semiomantics are Search ...
April 25, 2012
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