Basic CSS3 to Customize your WordPress Theme

With the increasing browser compatibility of CSS3, additional customization of websites is in the reach of most anyone (Even a Monkey can do it, according to Nikos Advertizopoulos …). Tonight we will start with a series of calls to become familiar with the possibilities arising from the use of CSS3 on WordPress to improve typography and font styles.

You may follow the progress of the work at the Ycademy Demo Site which features the Semiomantics XO Theme.

Looking forward to seeing you on YorgoLive tonight.

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Transparent WordPress Custom Theme

Playing with the XO Theme Version 3.3.x from Semiomantics and CSS3, I notice how easy it is for most anyone to customize the XO Theme by adding transparencies and other CSS3 elements. Here below you find some drafts. You may visit the test site from : http://globalthebrand.com.

On the test site we use the Semiomantics Widgets and Theme Handler plug-in as well as a modified Supersized plug-in; the latter needs some more work to make it more responsive. Also we use TubePress which behaves fine also on mobile.

The Theme is Semiomantics XO with 3 custom child-themes; any theme can be associated with any page, post, category, tag or sidebar.

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New Semiomantics XO Theme for WordPress

The above Screenshots represent just some of the pages, features and looks the 2012 Edition of the high performance XO Theme for WordPress has up its sleeves. The above site is the fruit of the 2 Days Ycademy Online Seminar for Semiomantics Developers and designers.

The 2012 Edition of XO is focused on even more flexibility in as much as editing, cross-browser and cross-platform compatibility are concerned.

The Site displays perfectly on Mobile devices, showing responsiveness also of the plugged in scripts chosen of which some have been adapted to satisfy the high standards of Semiomantics Publishing Scripts for Excellence.

The site elaborated at the Ycademy Online Seminar this past week-end features some smashing features, such as:

• Background Slideshow, customizable for each page, post or archive
• Built in Directory
• Media Library for YouTube and Vimeo
• Pro-sliders which can be deployed anywhere on the site
• In addition to the responsive design, a separate light Mobile Version is available
• Bold and Efficient Navigation
• Built in Custom Fonts
• Social Network connectivity and publishing
• and much more.

The XO script is well commented and offers designers a clean and straight forward environment for custom developments. XO uses best practices for WordPress development and makes the best use of the possibilities offered by the WP back-bone, assuring smooth integration and optimized conflict handling.

XO is a great playground for designers. The DIY version allows anyone to adapt layout and colors to taste right from the back-office; there is no need to have any knowledge about coding or designing. The theme behaves like a Chameleon and adapts to specific needs with just a few clicks of the mouse: pre-configured layout elements transform your XO quickly into a Magazine, Newspaper, personal Author Blog, a Media Hub, a Shop, a Marketing Machine, a Social Media Publisher, a Product Promoter or a Fan Site or most anything your imagination dictates.

For the professional designer, XO offers a well commented environment. Custom code can be added right from the dashboard or, as I prefer using a child theme. XO is tuned for HTML5 and CSS3 use, making it a modern and inspiring framework for exceptional design effects.

Out of the box, the XO Theme for WordPress provides a stable and reliable, robust and optimized solution for common use. It provides built in features such a slider with multiple transitions and a one click selector for easy use.

Layouts can be easily adapted to needs and purpose of the site. In fact, most custom designers rely on the theme engine to format efficiently layouts.

The site featured in the above gallery uses a few pro plug-ins to add functionality in function of customer requirements. The integration of such add on scripts is a relatively simple process for designers and developers.

XO has been developed for high performance, productivity, excellence in publishing and flexibility. For the professional users, the XO Theme constitues a solid base with a huge potential for customization and creative artistic expression.

The release of XO Version 3.3.x is planned for the first week of February. The present Release Candidate has been thoroughly tested. A few minor issues will be taken care off before XO will be available to the public.

If your site is running on Semiomantics XO suing basic customization, the theme can just be overwritten. (Save your custom CSS beforehand.)

If you are using a custom version with custom developments or a child theme, some of your customization will need to be adapted to the enhancements of XO 2012. This concerns namely custom headers and footers as well as custom functions.

Support for developers and designers is available as usual at our Ycademy Online Calls and Seminars or through Semiomantics Pro Support.

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Responsive Themes for WordPress

Responsive Websites become a must in 2012. This tutorial demonstrates how to make your WordPress Theme Responsive.

In very simple terms: Responsive Web Design aims to display content adapted to the visitors screen size. This means namely that the layout width must be fluid, i.e. expressed as a percentage of the width of the screen, typefaces expressed in em and images must be scalable.

Responsive WordPress Theme XO by Semiomantics

Practically speaking: a responsive designs can be viewed on a smart-phone or on a large PC screen, the display will always be the same and adapted to the size of the screen or browser window. n stead of using multiple style-sheets for different screen sizes, designers use Media Queries which allow to create multiple layouts using the same content. To achieve scalability, CSS media queries, such as min-width or orientation are used.

A quick and easy way consists in creating a child theme; this allows you to upgrade your theme as the case may be without altering your customizations.

1. Create a new folder in your wp-content/themes folder and name it anything you like; for the purpose of this exercise I call it “responsive”

2. Create a style sheet in your new Child Theme folder (call it styles.css).

3. Suppose your main theme is called “wptheme”; paste the following into style.css

 /*
 Theme Name: wptheme Child
 Theme URI: http://www.yourdomain.com/
 Description: Child theme for wptheme
 Author: Your Name
 Author URI: http://www.yourdomain.com
 Template: wptheme
 Version:1.0
 */

The only line you really need to respect is Template:wptheme; this line refers to the parent theme folder.

4. Import the parent themes style-sheet by adding now the following line to your new style.css:

@import url(“../wptheme/style.css”);

5. Define the screen sizes you design for. (Smart-phones, tablets, PC) To test the result we just create different h1 color values for the different screen sizes:

@media screen and (max-width:320px)
{
h1 {
color: #ff0000;
}
}
@media screen and (min-width:321px) and (max-width:768px)
{
h1 {
color:#00FF00;
}
}
@media screen and (min-width:769px)
{
h1 {
color: #0000FF;
}
}

Having set these basic parameters, you can now apply styles and layout values to taste, such as vertical navigation display on small screens.

To make images responsive we will need to take some WordPress specifics into account and there fore we will intervene with CSS3 and Media Queries and modify styles.css and functions.php of our theme.

Add the following to your style-sheet to make images scalable:

img{max-width: 100%;}
img{ -ms-interpolation-mode: bicubic; }

Now the images will be re-sized to fit horizontally, while the vertical scaling is still defined by WordPress. We need to remove WordPress image height and width values to scale our images proportionally.

In WP, image classes come with a with and height properties; we delete these properties like so:

change in your WP editor:

<img class=”imgclass” src=”../images/imagethumb.jpg” alt=”” width=”100″ height=”100″ />

to this:

< img class=”imgclass” src=”../images/imagethumb.jpg” alt=”” />

This will work for your post and page images, however not for the images created by WP dynamically, such as post thumbnails. We need to delete with and height properties dynamically with a function.

Add to functions.php:

function remove_wp_width_height($string){
return preg_replace(‘/\/i’, ”,$string);
}

Now you need to make a final modification in your template and replace:

the_post_thumbnail();

with the following:

echo remove_wp_width_height(get_the_post_thumbnail(get_the_ID(),’large’));

That’s all!

Hopefully the above will help you to do additional customization wok and as the case may be, to adapt your great themes to the requirements of 2012 Web Design.

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Semiomantics XO with CSS3 and HTML5

Time has come to learn about new technologies available for web designers and developers. All common browsers are increasingly able to read and interpret CSS 3 and HTML5 and about all computers are equipped to read java and jQuery. Therefore new possibilities become available to XO developers which we will focus on during the January Seminar.

XO has evolved over the past 4 years along with WordPress Developments. The theme has become responsive and shows perfectly on smart phones and tablets.

Subsequent to the release of WordPress 3.3.x XO needed some adjustments and updates which we have implemented and tested. New design functions become available for advanced customization. XO remains the most flexible theme for custom development, accessible to most anyone.

The goal of the seminar is to become familiar with XO and it’s new features as well as to learn how CSS3, HTML5 and jQuery allow to adapt XO to most any customer’s needs.

Some of the technical issues we will have a detailed look at are:

• Transparencies with CSS3
• Background Sliders
• Mobile Verions using WPTouch Pro
• Content and Frame sliders with Pro Slider and SlideDeck Pro
• Social Network connectivity with FacePages
• How to make a WP theme responsive (adapting to different screen sizes such as Smart Phones Tablets and bigger)

The most obvious expansions are via plug-ins. We will show how to make the best use of plug-ins for the Mobile Web, Social Networking, Social Media Publishing, Social Network Marketing as well as for more attractive display. Time permitting we will look into additional functions, such as shopping cart or marketing specific scripts.

We also will start looking into another important chapter:

How to convert your XO sites into a Mobile App!

In order to make the understanding easier, we will build a new site during the 2 days event. Please join our pre-seminar call on Thursday to prepare the event by setting up a new XO powered site.

All materials will be provided. You will just need some images/photos, videos and other content you may want to use to populate the XO site.

Saturday and Sunday, 28/29 January, 2012 from 1 pm London time till 9 pm London time.

Tickets are available on our new shop at HIOD.com. Please click on the below image to order.

Discounts as usual for Ycademy Pros: Please mail Bianca at bianca(at)ycademy.com for the coupon code.

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A clip with XO 2011 Sites

 

The clip presents some of the custom sites built on Semiomantics XO 2011.

Semiomantics XO 2012 will be released in January to catch up with the latest WordPress developments.

• semiomantics xo wordpress

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Animation for Beginners with After Effects

Since Disney’s hand-drawn animation, nothing has changed when it comes to the basic principles of animation. The success of Disney was not just in the design of Mickey and friends but in the way the characters were put into motion.

At Saturday’s Ycademy Seminar we will explain the

and see, how to apply them with After Effects.

Acceleration and deceleration is created with Easy Ease in and out functions is AE. The effect creates fluid motion.

Anticipation designs the action leading to the actual movement, like the backwards swing before hitting a ball with a golf club. Anticipation prepares the viewer for the action which will occur. Surprise actions can be more effective without anticipation.

Squashing and stretching blows life into a volume. The rule is, not to change the volume while designing the effect: a vertical squash goes with a horizontal stretch.

Objects tend to move along an arc, rather than along straight lines. In After Effects we animate along a path.

Straight Ahead Action refers to drawing frame by frame, while Pose to Pose refers to designing first the key-poses and then filling in the frames in-between, hence the terms of “keyframe” and “tweening”.”

Staging refers to the act of drawing the audiences attention to important actions or events in the movie. It has to do with camera positioning and handling and composition.

Well placed exaggeration can make movements more interesting.

Follow Through refers to the motion of objects after the action while Overlapping Action means that an action does not have to stop when or before another starts.

Secondary action makes the principal action more interesting. While the principal action may be a man walking, secondary actions could be arm swinging, movements with the head and so on.

Speed of action impacts on perception and emotion created. One of the most difficult principles to master, often expressed with the distance between two keyframes in After Effects.

This does not really refer to After Effects but to other programs you may use to draw objects, such as Photoshop.

Objects need to be appealing to draw in the audience. This is not only true for animated characters. The best animation is not eye-catching if what you show is not designed in an appealing or charismatic way.

After Effects is not just about motion, it’s about expression, design, appeal and emotion created. An animation designer is therefore a multi-tasker and the best are multi-talents!

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After Effects Openers for Global Sports

Two simple and bold openers for Global Sports US. The opener will be used on the Season 2 fashion presentation clip by Listen Up London.

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After Effects Happy New Year

Tonight at YorgoLive we will focus on editing Inkman’s Christmas After Effect Template. This is a first simple adaptation; in fact the project can be further transformed namely by changing colors and backgrounds. The goal is to become familiar with simple changes of an existing After Effects project.Of course we will show participants how to embed the movie into a Facebook page for sharing with friends and fans.

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Christmas Media Design at Ycademy

The Ycademy Seminar in December will focus on Christmas Media, namely on working with Adobe After Effects.In stead of producing static Christmas cards participants will be able to add motion, sound and other effects to produce a stunning customized Christmas Clip.

The above draft for a UVUYO video is a typical example for what After Effects can do for you.

The Christmas Media Design Seminar will take place on December 17, 201, starting at 1 pm London time and closing at 9 pm London time.

As we have only one day available for the December Seminar, we will use all Daily Call sessions for an introduction into the secrets of After Effects. All pre-seminar calls will be recorded as well and video tutorials will be made available to seminar participants.

Acquire enough After Effects related knowledge to be able to work with After Effects templates and to customize, adapt or modify them.

All participants will create a customized Christmas Clip.

Participants need Adobe’s After Effects, preferably CS 5.5 64 bit version, however CS4 running on 32 bit will do.

For Customization, you may want to use some of your family photos or, if you create a business clip, some business related pictures , screen-shots or graphics.

All other materials, namely professional templates, will be provided.

Special Christmas price: $45

Discounts as usual for Ycademy Pros.

Click to get your Ticket

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Eugenides Foundation Technology Exhibition

The experiment will show how a complex solution changes color in a circular manner, acting as a chemical clock.

“Chemical clock Belousov- Zhabotinsky” is a demonstration performed by staff of the Interactive Science and Technology Exhibition, Eugenides Foundation. The demonstration is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. Based on a work at www.sciencetweets.eu.

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Interactive Science and Technology Exhibition

The Eugenides Foundation’s Physics Experiment Collections and the Technical Exhibit Halls were created in 1966 and operated at the Foundation facilities on Syngrou Avenue until the mid-1990s. Their goal was to fill the gaps in experimental equipment at the institutions of technical education in post-war Greece and to more adequately carry out the essential educational function in the technical and scientific fields.

Two new wings were added to the Foundation in September 2003; one of them houses the New Digital Planetarium and the other, in a section of the building symmetrical to the Planetarium, houses a unique exhibition hall, the “Marianthi Simou” Interactive Science and Technology Exhibition Hall.

The first periodic exhibition, titled Science of Sports, was held there in November 2003, staged by the General Secretariat for the Olympic Games in cooperation with the Eugenides Foundation in light of the 2004 Athens Olympic Games.

A permanent Interactive Science and Technology Exhibition has been on display in this new exhibition wing since December 2006.

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Facebook Business Account

What is the difference between a Business and a Personal Account? Which is the ideal solution for you and what are the implications of your choice?

First of all, be aware that according to Facebook rules you are not allowed to use multiple Facebook Accounts. However, you may create multiple Advertizing Accounts as a Managed Advertiser having a dedicated Facebook Representative.

You can set up a Facebook Business Account, if you don’t already have a standard account,

Business Accounts are mainly designed for Advertisers and to manage pages.

To create a business account you start by setting up a Facebook Ad or a Facebook Page.Once you have provided the required information, you will be taken to the log-in page and you will be asked if you have already a Facebook Account.  Select “I do not have a Facebook account” and continue by providing email and date of birth.

As the owner of a Business Account you can view and edit your pages and ads, add photos or videos and consult stats relating to your pages and ads.

You cannot see other users profiles or timelines as Business Accounts have limited access to information of Facebook.

You cannot see Facebook content that does not live on your pages.

Business accounts cannot be found on search or added as friends.

Business accounts cannot send or receive Friends Requests.

A business account can be converted into a regular account. Once done, the process cannot be reversed.

The big disadvantage of Business Accounts are their absence from the internal search and friend feature, making it almost compulsory to spend big time and/or money to promote the content.

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Eugenides Foundation Images

A simple iPhone photo with variations.

• Eugenides foundation

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10 Steps to Implement your Facebook Strategy with WordPress

Implementing your Facebook Strategy will be at the center of the November Ycademy Seminar. This hands-on Seminar and Workshop will stretch over two days and build with participants an eye-ball-twisting Facebook presence. See the seminar schedule at the bottom of the post.

The Seminar is designed for WordPress Developers and WP users who are looking for high productivity and customized publishing and marketing solutions.

This topic deals with efficient strategies which will efficiently improve your Facebook presence.

Visit the Semiomantics Facebook Page

Surfing through Facebook we notice some common errors well intended people commit when building their Facebook presence. We will discuss these issues and show you how to eliminate them from your personal or business Facebook.

While content is king, there are different ways of making it accessible to visitors. We will discuss the recent changes Facebook has implemented and show you where the focus should be in order to improve your visibility, traffic and business or network expansion on Facebook.

Function of your strategy we will define and optimize privacy settings in order to grant potentially interested visitors access to relevant information. Privacy, Accessibility and List-building as well as Targeted Communication are the essentials of this key session.

For people looking for you, your business, services or products, your Profile and Info page are of the utmost importance, the more that your info is visible from outside Facebook and therefore Google efficient. We will set up with participants an efficient Info Page.

We will discuss the recent changes implemented by Facebook and how they impact on our strategies.  Friends, Fans and Subscription features impact on the way we expand our network and influence on Facebook.

Overview of the Facebook Page feature. Integration techniques, Apps, Content, Canvas and Pages.

The focus is on the technical set-up of a Facebook Page. As  content we will use a graphic, picture of video.

What is it you actually wish to display on your Facebook page? In fact there is no limit and it depends entirely on your strategy.

This is the center piece of the seminar. Creating Facebook Page right from your WordPress site is now possible. We will set up a reveal page and different Facebook pages depending on participants needs. In fact we show you how to create a whole website in Facebook, straight from your WordPress.

While this works with most any WordPress 3.1 enabled Theme, we will demonstrate the integration with Semiomantics XO.

In fact we will work with a professional plugin modified for Semiomantics XO.

The Seminar will guide you to master the following and more:

• Create Unlimited Facebook Fan Pages with WordPress

• Increase Likes by 150% with Reveal “Like” Tab Gateways

• Unlimited Customization Options When Designing Your Fan Pages

• Create Unlimited Custom Pages with the WordPress Page Editor

• Create Custom Menus and Navigation with Just a Few Clicks

• Comments, Like, Send and Over 50+ Custom Shortcodes for Enhanced Customization

• Facebook Open Graph Integration for Enhanced Facebook Integration and Google SEO

• Auto Post to Facebook From Your WordPress Blog

• Use Your Facebook Albums and Photos on Your Blog and Fan Pages

• Add Google Maps to Your Facebook Fan Pages

• Create Squeeze and Sales Pages with Just a Few Clicks on Facebook

Add Facebook related widgets to your front and/or content pages. Google+ and Twitter buttons. Pull in Facebook Albums, Events, like Buttons and more. Use Facebook Connect to log in to or to register with your blog.

Create content which is only accessible after visitors clicked the “Like” button. A smashing filter which allows you to manage accessibility right from your XO.

Saturday and Sunday November 26/27, 2011.

We start at 1 pm London Time and end at 9 pm London time both days.

You need a WordPress blog preferably with FTP access.

Scripts and all other materials are provided.

We will install the necessary scripts for you previous to the Seminar; please get your Tickets early. If we are not yet in possession of the FTP access to your site, please send it by email to Bianca Gubalke at bianca(at)ycademy.com.

The Price for Participating, Materials and access to recordings is $85.

Click to get your Ticket

Discount as usual for Ycademy Pros. Please contact Bianca Gubalke at bianca(at)ycademy.com for the code or any other question you may have pertaining to the Seminar.

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WordPress 3.3 Update for XO by Semiomantics

Semiomantics XO users: update to WP 3.3 and appreciate the new admin bar featuring also your XO theme menu. Also new: the drag and drop media up-loader as well as the admin menu :-).

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DuSunnah Online Bookshop

The DuSunnah Bookshop will shortly go officially online. This new Shop is an extension of the Masjid Daar us Sunnah in London. From a developer’s point of view, the shop is a challenge in as much as it has to fit into an existing online infrastructure. This post will show a possible concept about how to interlink various social networks with different websites and script for the purpose of serving the community in the most efficient and accurate way.

Dusunnah Bookshop

Let’s start with an inventory:

1. Dusunnah.com is a Joomla based CMS which up to now was the online presence of the Masjid in its own right.

2. Dusunnahbookshop.com is a new X-Cart based online shop.

3. Dusunnahbookshop.com/blog  is a WordPress based blog under construction.

DuSunnah has built a solid presence on Social Networks such as Twitter, Facebook and YouTube as well as a Newsgroup, reaching out to thousands of friends and subscribers.

Time has come to consolidate all these efforts and achievements and to streamline the online activity by integrating all pieces and bits into an efficient communication and publishing concept, targeting and expanding the existing communities.

While Joomla has for a long time been recognized as the most powerful Content Management System, we at Semiomantics have always felt that its performance is way inferior compared to WordPress when it comes to search engines. For this reason we have always privileged WordPress, ready to make concessions on the CMS side; WordPress has made and is making progress on the CMS front and with WP 4 we are expecting namely better media management as well as a more user-friendly admin area.

Joomla may be easier to use for non professional users, however it lacks the real power to gain high visibility we can achieve with WordPress. I guess Joomla users are good customers of all sorts of ads networks, while Semiomantics is specialized to build WP based sites which show on the left side of Google top 10 search returns, saving thus thousands of advertising bucks.

While there are some developments available to integrate WordPress into Joomla as a Joomla component, for example by Corephp.com, we prefer the flexibility and power of a self-hosted WordPress site separate from Joomla as Semiomantics Optimization for high performance conflicts with Joomla and would thus reduce the power of WordPress.

Having said the above, the WP extension by Corephp remains a brilliant and cheap solution to improve Joomla.

In as much as our publishing concept is concerned, we keep both sites separate, on separate servers and we create the link using RSS Feeds and technology, whereas we will stream the Joomla content into WordPress and use WordPress as the striking arm for SE targets.

When combining WordPress with e-commerce we always have preferred to separate the active WordPress site from the shopping site, even when using WP e-commerce plugins. The reason is simple: the purpose of both sites is not the same: a shop must provide a smooth shopping experience, while WP must first of all perform and gain high visibility on Search Engines.

The architecture of shops is not designed to reach high impact on search engines, they are a sort of a content management system for products integrating check-out and payment gateways. These features require configuration which conflicts with what we consider optimized semantic configuration as used on Semiomantics powered WordPress scripts.

We deal therefore with X-cart as we do with Joomla, we create a product stream targeting WordPress.

As you can deduct from the above, WordPress is the central element in our Publishing and Marketing strategy. The main reasons for this are:

• the powerful optimization by Semiomantics
• the aggregating possibilities of all content produced on all sites and networks
• the publishing power to reach Google top 10 rankings
• the publishing power to reach out for social networks
• the easy sharing of any kind of media, namely also YouTube
• the possibility to keep a maximum of traffic in stead of giving it away to third parties

The use of Semiomantics powered WordPress replaces to a large extent marketing budgets for Google Ads for example as we can bring our content and products right to the top of Google. The WordPress based site will be linked directly with all own sites as well as with the newsgroup and all social networks. This simplifies the work and publishing flow and assures optimized publishing.

The described concept has proven to be highly efficient for our own purpose as well as for our customers. Our publishing and marketing networks are custom built and fine tuned for the purpose of each respective customer’s needs and purpose, whereas we aim to provide time and money saving solutions achieving thus optimized productivity.

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5. Klout or Harvard

Harvard or Klout?

Recently I came across a video from the Wall Street Journal showing the merits of Klout and discussing some of the perspectives. This leads me to drive the vision further and to ask simple: how will our kids feed their families tomorrow? If the Harvard boys continue to build programs but the asset value shifts away from the program to the individuals populating it, then we may have to rethink economic models and education.

Below the video which shows what Klout, Social Networking and Social Network Marketing can lead to.

Up to now, smart kids built programs and got people to join. These people were building the actual asset value of the program – for free. Many such programs have been sold for billions or went public rewarding the program owners with loads of cash.

Those who actually have built the content, traffic and prestige of the program were not really involved in the benefits of such transactions (think of MySpace, Skype, and others, where subscribers were “sold” multiple times).

While in the past, programs, like newspapers were analyzed for their target public (market) in order to determine the advertizing value, social profiles are linked to individuals, brands or eventually groups of people. High social indexes in clearly defined market (tags, keywords) will shift the financial power away from programs to where it actually should be: the social profiles, representing high impact, conversion and sales.

My advice to Facebook would be: go public before the market’s attention shifts.

Yorgo Nestoridis on Facebook

As parents, we only want the best for our children and if in the past it has been generally admitted that a traditional university education is the most promising base for an economically successful life, one may start doubting that this will still be true in the near future. If tomorrow merchants sponsor social profiles and their owners, then it may be tempting to drag your kid as early as possible in front of a computer and let him collect Likes. The issue is: instead of focusing on traditional schooling, one could let the child build its social index, which, if well managed may rake in millions comparable to show or sports stars.

You could also imagine a whole family working on one and the same social profile, to expand influence. The Social Profile becomes an immaterial material asset in as much as an advertising value is attached to it.

Tomorrow, there is no more need for traditional supermarkets, expensive shops in downtown areas and well dressed staff. Shopping will be recommendation based and take place online. Costly networks of distributors will be to expensive, companies will sell directly and select a few high social profiles to recommend their goods and services.

People will look for a benefit and find the appropriate recommendations on Google and in Social Networks. Influential profiles will make money like never before. Such profiles don’t need to be wrapped up in companies limited by shares. The can exist without any particular legal framework, however you could imagine that such profiles may want to build goodwill and associate themselves with NGOs or even become a Foundation whereas then the family members would be the people running the foundation.

This would probably be the best that can happen, however then the Social network Bubble and the material interest therein would pass. Now that would be a real revolution for the 21st century!

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The Children’s Hospital in Athens

Living in the greater Athens area bears some refreshing surprises. This past week-end I became acquainted with Greek Hospital Standards as we had to leave YorgoMan (12) at the Athens Children’s Hospital to fix his wrecked up neck.

But let’s start from scratch. Vouliagmeni is about 25 kilometers south of Athens, but part of the greater Athens Metropolitan Area. There are plenty of hospitals in our area and communities nearby, but when a child needs hospital treatments, there is only one unique place for the 5 Million people of Athens and beyond: the Children’s Hospital north of the center of Athens. Even if you bring your kid to another institution for emergency treatments, they refuse treatment and you are sent to that one only central hospital which in the best of the cases is 45 minutes away. With normal traffic it takes you an hour and when there is the typical Athens Traffic mess, you better take some snacks along.

Nosokomio Paidon Agia Sphia

It must be said: the hospital has a great reputation and top-notch medical staff. In general, it can be said that the staff is not only competent but also devoted to their tasks, however the whole institution is victim of lacking finances and compared to any central European Children’s hospital, simply an amazing place …!

Mind you, hospitals in Greece will always amaze you anyway.

The Architecture is a nice example of post war functional design. It must have been an award-winning building at its time.

Children's Hospital Athens, Greece

I likes mainly the stair case as well as the perspectives offered by the corridors and halls – from a photographic point of view of course :-). And then, while the colors are children-friendly, the impressions you can collect at night are quite interesting. I shot some quick pics, just for the impressions and under #iphoneography :

Children's Hospital Athens - Stair Case

A noisy night vision …

Closer to reality …

Hospital #iphoneography

Entering the hospital, you get immediately a taste of today’s Greece. Strike at the reception!

Talking about strike and lacking infrastructure: YorgoMan shared his room with 4 other kids, one of which from Agrinio, a city on the other side of Greece (west). That kid was supposed to leave hospital last Thursday, however no Ambulance could be found to take him back home under appropriate conditions. He was still there when we left today.

The high reputation of the Hospital, one of the best for children in South East Europe if not the best, attracts people from all over Greece, including the islands. Some of the kids we met came from Zakinthos, Megara (on the way to Corinth) and then of course from Athens.

Thinking that the staff would look after the kids needs during the night, we left our boy the first night by himself; a big error as we should learn. In fact, it is expected that parents assure a 24/24 presence to take care of their child.

Tweaked Picture of YorgoMan

Also if you want a pillow or a cover for your kid, you bring it from home.

In spite of the above, the Greek system works! It may be a matter of culture, tradition or just a way of doing things,but public health in Greece and namely of Greek Children is not worse than elsewhere in Europe, all to the contrary. In Greece the family still is the basic building block of society even if in recent years with increasing prosperity more individualism is pointing at the horizon. The present crises and austerity measures may well lead us back to stronger cohesion at family level rather than to a social collapse as some predict.

I Greeks I trust, forget about the Government!

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Empire Avenue – Start Making Money

Once your Empire Avenue account is set up as discussed in our previous post, you will immediately profit from rewards received for the set-up as well as you will attract some early investors (newbie hunters) who throw money at any new sign up to gamble on the potential first big jump of your share-price which may occur if you are a socially very active person on some of the connected social networks.

Yorgo on Empire Avenue

I have adjusted this part subsequent to important recent Changes of the Algorithm at Empire Avenue.

In general there are 2 kind of people in this world, the rich and the poor, or the wealthy and those who have no or little assets. On Empire Avenue you start as a poor man with nothing and a base share-price of 10 EAves.

Poor people’s first priority is to build income to survive, then to build a comfortable life style, then to save and to acquire luxury goods and to amass wealth.

Poor people work for the money while wealthy people have their money work for them.

At Empire Avenue this model is reproduced with surprising realism, namely at the lower end and beginner’s phase. So, you will start by striving to make some cash and build your own portfolio. Most successful people are pretty active on EA during that phase. The question is, what kind of shares should you start investing in for a good start?

My recipe was and still would be to profit from the Goodwill of your investors and to trade aggressively newbies.

If you start out at 10e and based on your activity at EA and social indexes from different connected networks your share price immediately jumps to 15, 20, 30 or more EAves, you get a heck of a lot of goodwill from your shareholders who are all happy about the increase of their wealth due to the spectacular rise of your share-price. First you will see newbie hunters as shareholders, then the big boys will jump in while your share continues climbing. Your share-price is determined by the number of shares sold.

Your task is therefore to sell as many shares as possible and to keep your shareholders happy so that they recommend you further; so, sell shares!

Exploit this Goodwill Phase and invest aggressively namely into newbies! Forget about investing in expensive shares or looking for dividends in this phase, you are too poor to worry about the problems of the rich; get rich yourself first.

You see, if you come in to EA and I buy 200 of your shares at 10e, I don’t expect you to reciprocate. I expect you to do anything to get your share off ground. If you don’t fly, I will sell you rather quickly.

Here is how it works and what I would recommend any newbie:

I just bought 200 shares in every new arrival. Statistically you get on 10 Newbies at least 1 super high-flyer (+20e on the first day), 1 high-flyer (+15-20e), 2 that make it to about +10, the other don’t really go anywhere on the first day (they may wake up later, but you are not rich enough to be patient).

Focus on the high-flyers at the very beginning and sell the others to become liquid again to hunt more newbies at 10 and repeat the game during the first day. (You will not catch them all at 10, some at 11 but that’s OK. If a Newbie jumps immediately to say 17e because of his social connections, buy him anyway even at 30% up price).

You see, at the beginning you don’t have enough cash to buy everything you like. It’s like in any real company, the fewer working capital you have, the faster you must turn it over. At EA it means, don’t sit on shares that don’t move up (I am precise here: this is your beginners phase on EA).

Also it means: don’t tie up capital in expensive stocks, you cannot afford it. If you buy my stock at 100e a piece and a daily growth of say 1e and a dividend of say 1e per day, you are making 2% on the invested capital. If you used the same money and you bought 10 shares at 10e of a new arrival and that share jumps on the first day to 20e, you have doubled your money, that’s 100% vs. 2%.  It means also, forget about reciprocating with your shareholders; as I said you have their goodwill for as long as your price increases during that phase which can last for quite a while, in my case till about 110e per share.

We will look at reciprocity in a next post.

Aggressive trading means also being able to take losses. If you buy a share at 10e and after an hour it’s at 10.50e, kick it out and take a loss of about 0.50e. The buying and selling commissions are at 5% each way. 5% on a share of 10e is peanuts.

If you buy a share at 100e and you have to sell it, it will cost you 5e. Shares at 100e don’t grow by 5e per day usually, so they are useless for aggressive trading. Buying expensive shares means in general you buy them to keep them for a while. And that means, you have enough cash to profit from all the trading opportunities on offer. I did not buy expensive shares before reaching some 70e per share. At that level I still grew by 6-7e per day.

In general: the more new arrivals there are, the more working capital you need. So, think well before you buy an expensive share.

What is expensive? Everything except newbies!

I watched the scroll area for New Arrivals; new arrivals get listed at the top and then move down to spot 5 before disappearing from the main page. If they don’t achieve a significant result within that time, I sell. (You may want to keep 1 share of each for the record, for getting them on your ticker and for getting awards for the number of people you have invested in.)

Your High-flyers are the ones you keep for as long as they grow fast; this can be till 100e or above! However, some will slow down at 50e, others at 70e or more: sell them and free working capital to pay the newbie game again.

High-flyers usually show rapid growth in share-price but often pay very low dividends. Shares to keep are shares with high dividends; at the beginning you would focus on shares with a ROI above 1!  More later about the ROI issue. Just note: Dividends earned increase your disposable cash and working capital daily.

Of course it depends at what level that happens.

If your flight levels out at below 50e, you don’t have a lot of means and your shareholders could be tempted to sell you because your growth is lousy and so is your Dividend. Your best way to stabilize at least is to reciprocate with your investors; they don’t expect you to buy as much as they did, but you should at least buy some shares namely in your main investors. Note, Big Boyz are less excited than little guys. Little guys sell you faster and often have a total reciprocity attitude which you cannot afford. So a token for the big boys and consolidate with the little guys as much as you can. If they sell you anyway, kick them out and use the cash for newbie hunting.

Work on your social networks, link with a maximum of your shareholders on Facebook, like them and comment on their stuff. Also, endorse their feeds and blogs, they love it! Use the twitter and Facebook buttons to let the world know that you have invested into some body! Promote your investment as their success is your success!

Write a news letter on day  7 or 8: During the first 7 days no investor can buy more than 200 shares in you. On day 8, if you are still in the race, the big boys will buy up to 600 shares in you. A newsletter is first of all a thank you for the trust people place in you, a cry for continued support, bragging about your growth and how much you enjoy the interesting program and people populating it and maybe something about you (not too much because traders don’t care too much, they want to make money).

Definitely, don’t post all your links and distract people from your main objective: you want them to buy more shares in you and you want them to promote and recommend you! Be nice, kind and humble – still while bragging about what a hot shot you are, hmmmm, at least that’s what I noticed people get away with successfully.

Hypocrisy is a major asset in social networking, namely if you strive for a lot of nonsense reciprocity on FB or Twitter and so on to improve your dividends in EA or your Klout Index. Just make up your mind and stick with it :-).

You will notice that most people hardly produce any original content and just re-tweet re re-blog what smarter people than them have produced – so if you want other people to read the newspaper for you, just subscribe to all of your new contacts EA will reward you.

Finally: Stick with the above and you will do fine! Focus just on the growth of your shar-price and grow as fast as you possibly can during this initial phase.This will take care of your first 7-10 days on EA.

Look out for the next post which will deal with trading shares on the Buy Me I Buy You chat and how you can build your dividends during the initial phase.

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Surya Ray Profile and Image

We have been looking at Surya Ray to demonstrate the importance of getting in control of your online image. Of course it is impossible to achieve that goal completely, but one thing is sure: if you don’t build your profile, someone else will.

The profile is not just what you punch into profile pages from social networks and similar. It is what people perceive when surfing the net, it is the footprint you leave out there, it is what trackers may collect and interpret.

Large corporations and good marketers aim to control what pops up on Google Top 10 and eventually beyond.

Google Search returns can be of paramount importance. Or, as we say here: the first impression is the best, namely if it is a bad one!

When you search a company or a person to buy a product or a service or just by curiosity, you get Google’s search returns right in front of you and what you see there can influence you right away as it is something like the ‘first impression’.

Here is what Google returns as I write; please consider that my 3 entries there are the result of my conquest of Surya Rays Name Keyword since almost 24 hours, when I registered the domain suryaray.net.

On the first 2 spots you find LinkedIn, a third party program where Surya Ray has set up a public profile. This is fine, however Surya serves LinkedIn to generate traffic to their own site; the typical give and take between users and ‘free’ programs.

On rank 3, you find a Company, carrying the same name and which owns the .com domain.

On rank 4 there is an image damaging ‘Fraud Alert’, I would prefer to get rid of.

Surya Ray Image on Google

Finally, have a look at the top right Google Ad; the kind of generic ad which automatically grabs search terms and drives traffic to Facebook. Following the link, I land on my Facebook page (as I am logged in, where I type into the search “Ray Surya” as suggested by the Google Ad.

Surprise, surprise … here I am again :-).

Surya Ray on the Facebook Search

( The screen shot features my new Facebook Timeline Profile as available in developers mode).

On all the above links exposed, be it on Google or on Facebook, we never end up on a site belonging to Surya – his image is in the hand of third parties.

Yet another place we can examine for impact is the Google Image Search. Here Surya Ray’s Image is well present on the top 20 (red footprints), however, look at the images picked by Google from my website (green footprints)?

Surya Ray Image on Google

Smashing, no?

Of course we can d a test with an image of Surya (I hope you don’t mind Surya, I pinched your profile pic from a social network, thanks.). For the purpose of the exercise I converted the pic into a black and white version to recognize it easily.

Surya Ray Image

We will trace the Photo and see if it makes it into Google and where :-).

The internet is not just limited to social networks. People continue to look up other people on Google and the search returns impact heavily on our performance. If our profiles are present only through social networks where you have to login before being able to click on your target’s site link or contact, you lose already loads of traffic. The free service is provided in exchange of one of your most precious assets: Your TRAFFIC!

Marketing is about ‘findability’ and creating visibility in the target market with the purpose to convert traffic to sales, clicks to customers and bits to cash. Selling from someone elses website (social networks) is not ideal, your own site (or shop) inspires more credibility and professionalism.

Clicking all day on social network content to generate visibility is time-consuming, often inefficient and producing mainly cyber-waste.

Building a high performance website is much cheaper than wasting your time on building a social profile with so-called social activity. I am not saying that you should not be socially active, but in a targeted and efficient way.

The fact to climb Google Top 10 saves money (think about the alternative: Google Ads: don’t even think about achieving anything substantial below $20 a day, rather $100). Also a well-connected website optimized for Search Engines and Social Networks will free your time you have been wasting on useless social activity just for the pleasure of tracking programs and for the benefit of social networks for whom you build the main assets, traffic and content, instead of building your own wealth.

More soon.

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Empire Avenue Changes Again

Subsequent to a recent blog post by Empire Avenue concerning recent changes, here are some comments:

While the old system may have rewarded people for posting any nonsense, now we are rewarded for clicking on and engaging with any nonsense.

What’s the improvement?

The retweet of retweets remains and becomes increasingly a rewarding industry on EA.

My Yin and Yang Approach to Empire Avenue's Changes

The modifications don’t really improve EA’s real problem, which is its own growth.

Since May, EA has only lost traffic and looking at the quality and number of new arrivals, my projection on the future would be bearish.

While the game is exciting at the beginning, it becomes boring after a while and as rewards drop dramatically (cashflow) as the share-price increases you see people stagnating somewhere at the 80-120e level.

In fact, the regressive reward system means that people would need to increase their social activity daily to maintain their growth, which automatically drives the system right into the wall.

The recent changes seem to be in favor of large portfolios and highly priced shares while they are a disadvantage for those who actually drive the program, which are all those struggling somewhere in the 50-120e segment.

Have you noticed that expensive shares all of a sudden do better daily scores (growth) than a little while ago.

I am not in the secrets of the Gods here and I have no insight into the algorithm used. But I can show some of the problem areas which need to be addressed if EA wants to be a fun program for years to come.

a) Sign-ups: there is too much dead meat on the bone.

b) There are not enough new arrivals.

c) The middle section (50 – 150e/share) needs to be better rewarded if you want to keep people on board.

d) Blogs are where many serious people create real and original content. This is not rewarded.

e) A lot of endorsed “blogs” and RSS feeds are of absolutely no value as people add any feed stream they can grab, from Twitter to Google+ where no original content is produced.

f) Most people’s Facebook consists of re-blogs or re-tweets or re-publishing of someone elses content. If the social activity consists in redistributing YouTube and CNN news, and  in commenting thereon, then all those people who really produce content of value will see no interest in EA on the long run, as EA rewards the copycat and re-distributor better than the original producer.

Just look at your Facebook Feed and see all the nonsense that comes in. It get’s even more irritating, when EA members and friends retweet each others nonsense and you get it twice or more times onto your feed and EA rewards you for re-commenting … . This is by the way one of the reasons why increasing numbers of people quit SN or use very restrictive settings which prevent the undesired intrusion of nonsense.

g) EA is too much focused on the cave system consisting of interlinked social networks. The internet has a lot more to offer than social networks and it would be much more interesting if we could attract people from outside as well, namely those who have built authority, high visibility on Google and who do real business online, feeding their families with their online activity in stead of feeding birds on Twitter.

Also you may notice that people are getting tired of social networking for the purpose of social networking.The kind of social activity EA is rewarding is not quality but remains quantity focused – something we have seen with mass-mail 10 years ago.

h) EA should be more user-focused and ask: What can EA do for the subscribers?

If people are rewarded to add just to the global cyber-waste, then it may be a nice distraction for a while but without any real value and benefit for our personal, professional or financial wellbeing :-).

i) EA is not explaining why it has disabled the share issue control function!

Having said the above, I like EA as a program and I like to note that developers and designers have done and are doing a great job on the site.

Also, I have met some nice and interesting people with whom the conversation continues outside the cave.

Can I recommend Empire Avenue to my friends? For learning purposes yes, for the reward system, no. For social benefits: there are better places to go. For tracking: there are more accurate programs.
For traffic generation: only if you want to build traffic for EA and social networks. For the fun: YES, untill you bump into the wall :-).

Finally: One of the smartest use people make of EA is the Kiva Initiative. From that we can learn even more than from EA itself.
Viva Kiva!

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Surya Ray on Google

When I told Surya Ray this morning that I would demonstrate to him how much more efficient a self-hosted high profile site is, compared to blog farms, I was betting on a 36 hours success. Now 12 hours later, here we go:

As the .com was already taken, I registered the suriaray.net domain at yorgodom :-). Yes, that’s about 12 hours ago. I pointed the DNS to a yorgobiz server and loaded a Semiomantics XO script and optimized it a bit. Then I punched in 1 post saying that the site was about Surya Ray and syndicated 25 posts from my Author blog into the site. That’s it.

Surya Ray makes it with the new domain to rank 6, just one rank behind the YORGOO blog :-) beating already most of the competitors and large networks. The goal is to pass ahead by tomorrow.

Surya Ray on Google Top 10

Surfing Google further, we find our entry on ranks 18, 19 and 20! That’s 5 in the top 20 and 2in the top 10.

Surya Ray Ranking 2

Let’s look forward to tomorrows situation, I bet it will be better!

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Surya Ray

I met Surya Ray recently on the social stock market Empire Avenue. Surya Ray seems to be a strong believer in doing business in other people’s office (environments); how else could I explain a networking activity confined to the cave system of multiple social networks?

I was surprised to see, that Surya Ray has not branded his name and set up a website to promote his business. You can find Surya on any social networks as well as on blog farms which don’t provide any significant impact on Search Engines.

Surya Ray on Semiomantics XO

Looking up Surya Ray on Google you will find namely entries from social networks where Surya has filled in his profile.

In order to demonstrate the power of a self-hosted site, I have set up a little demo sit based on a Semiomantics XO script with the goal to grab Surya Ray’s name on Google. Let’s see how long it will take to storm the top of Google with the new site.

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Search Engine Marketing and Social Network Marketing

Search Engine Marketing and Social Network Marketing go hand in hand in a modern Online Marketing Strategy and yet, they require two completely different approaches. The Ycademy October Seminar will highlight these differences and help participants to structure their content flow in function of the requirements of both models. We will elaborate with each Participant a strategy to build a profitable profile.

Search Engine Marketing is about the convergence of information and connectivity, it’s about “findability”. Successful SEM takes into account the Information Literacy, Information Architecture and Usability. These are critical components of the new world order.

It seems to be a human pattern to connect to each other by fear of getting lost; today the quality of social networks shape and dictate the way our society evolves. Social networks offer free tools to connect and keep in touch with people and we are happy about that “free” service.

In fact Social Networks do a lot more: they create profiles for each participant, trace and map our online footprint and judge our responsiveness to topics of interest, kind of other profiles (people, market), behaviour and much more. Most people are completely unaware about the hidden part of the iceberg, which in fact defines over short or long how society looks at each individual.

Ycademy Seminar Tickets from here.

A few years back we were master and in control of our CV, Profile and Image online and while the internet played a lesser role in our private life, may people ended up with two different identities: a virtual one and a “real” one.

Since then the internet has become much more intrusive and a large portion of our activity, namely conversation, communication and exchange of products and services take place online. The mobile web is the ultimate step which links participants permanently to the Web. There is fusion between ‘real’ and virtual identity and the control of our identity shifts the longer the more into the hands of those with whom we interact.

Mapping tools allow you to plot an image of your social profile. Issues of interest are for example the number of people you influence. popular tracking and mapping tools are available for example from Klout, another “free” service which ranks people in function of multiple factors pertaining to the traceable social activity.

The Ycademy October Seminar will answer this question and help you to implement profitable strategies for your business.

The online seminar will take place on October 29 and 30, 2011, starting at 1 pm London Time and closing at 9 pm London time on each day.

As usual from HERE

Discounts as usual for Ycademy Pros. Please mail Bianca at bianca(at)ycademy.com.

Thank you.

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Set up your Account at Empire Avenue

After the first two Chapters of this EA Review, let’s look at how to set up your account on Empire Avenue. The setup sequence is crucial, the speed as well and in a minute you will understand why.

You have just joined Empire Avenue and now you land on the setup page which gives you a logic sequence:

• Connect your Social Network Accounts and Blogs
• Load a Picture or Avatar
• Add some keywords representing your interests
• Write a short Bio
• Start buying shares

What you don’t know when you sign in, is that there is a scroller listing the last five new Arrivals to the program which is displayed on every members home screen and active members are influenced by what they see there.

Usually, every new sign-up attracts immediately some investors, which drive the share price up within seconds. For as long as you are visible on the scroller, you have an unequaled one time beginners advantage and it is crucial to make most out of it!

While the above sequence makes a lot of sense, you may want to change it, namely if you are blond, blue-eyed and sexy. Start by loading an attractive Picture: women have a clear advantage – just profit from it.

In any case, people who load a picture attract the eye more than those who don’t and as the investment into a newbie is a gamble, a picture gives immediately the impression that you are not dead meat like many sign ups turn out to be, you will profit from the visual effect.

In as much as I am concerned, I have loaded an Apple Cloud Style Icon since I am not blond and … :-).

YORGO Icon on Empire Avenue

Then, connect your accounts: connect all of them and the more active you are on a social networks, the higher scores you get immediately. This may cause your share-price to double immediately and it  heats up the atmosphere as you will attract more investors who will create the dynamic and momentum which makes you a winner from the beginning.

Don’t forget to add a short Bio: you get rewarded for doing it and put in at least 5 words. Better is more.

Your Keywords or terms of interests are important as well; put in 50 if you want an extra reward. Try to add keywords or phrases which correspond to matching interests with people you would like to meet on EA and other networks. You can always come back and modify or add interests.

You are not in a hurry to buy shares! The recommended shares may not be the best choice; it’s more important to have a strategy which will get you quickly off ground.

In my next Chapter I will share with you how I stormed in just a few days from 10e per share to 100e per share.

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Today just a few images shot at Cap Sounio where I went for some Sea Urchins with YorgoMan and a nice Lunch with Chris and family.

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4. YorgoMan on Semiomantics Evo2 and XO
5. Vouliagmeni New Church

Copyright © Yorgo Nestoridis - Original Article at Cap Sounio — Sea Urchins.

This post is for my friends, shareholders and investments in Empire Avenue. It shows you the rational behind my EA performance.

Living in Greece, south of Athens at the beach, the internet is the ideal working place, the more that here in Vouliagmeni, the beaches are equipped with high speed WiFi :-).

I have been developing and building websites for the last 10 years. Today the main demand comes from all over the world for custom design and developments with the aim to gain high visibility on Google and in social networks.

Over the years I have built a solid team of partners from all around the globe with whom we share project developments.

High demand for WordPress based sites have led to the development of an own highly customizable and optimized framework which has proven its performance and efficiency over the last 3 years. The XO Theme for WP can also be bought as a DIY version at http://semiomantics.com.

EA Icon Apple Cloud Style

More recent developments point into the direction of the mobile web, whereas we optimize sites for various mobile platforms and build applications for the restless :-).

I am writing a Blog at http://yorgonestoridis.com which deals with many issues related to my business and life. More specific blogs deal with Digital Photography, Web Design, Online Editing and Publishing, Online Marketing and Website Development.

To pass on the know-how I have been offering daily online calls and monthly 2-days seminars for years, helping people to succeed with their home business or in their endeavor to bring their offline activity to the top of Google.

I like EA as it demonstrates the interaction and interactivity between different networks and the impact of socializing online on traffic and conversion; of course the investment game is far from realist, but it stimulates people to hang in there and to continue to promote less their business than EA.

EA also allows to study networkers’ behavior compared to investors’ behavior in as much as networkers typically seem to use the formula: “I buy your shares if you buy mine”, which is complete nonsense, whereas an investor would rather buy a stock with potential and do everything to help the baby grow ( for example: I recommend all shares I buy, I Twitter about them and as the case may be I look at the blogs and endorse them, I like them on Facebook and I may look at their Fan Page and so on.)

I am too new to the program to measure the impact of Social Network activity on the personal growth, but it will be interesting to draw some conclusions from the stats.

EA Icon Apple Cloud Style 2

There is a lot to learn from EA to finally implement some of the lessons into our own Strategies to promote our own websites and business rather that to build wealth for Facebook, Twitter, YouTube, Flickr and … EA.

For the time being I am happy about any kind of support, be it as a recommendation, a mention, an endorsement or if you like to invest into an aggressive strategy, you are most welcome to grab my shares. Don’t however ask me to reciprocate on investment, as my investment decisions are function of building value for my shareholders; the best I can do for you, is to keep the value of the stock you buy growing faster than your over all performance …  makes sense, does it?

For this reason, I also kick out shares which don’t perform, which would be a problem if the deals were based on reciprocity.

If I can help you or support your action (not your lethargy …) please give a shout using the comment form below and I will sure find a way to stimulate your share value.

If you like the above icons, just grab them, I did them for fun. If you want the PSD file … you better have some influence on the designer … a solid stake in my shares could help :-).

Just shout here below.

• ea icon

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Copyright © Yorgo Nestoridis - Original Article at Empire Avenue Intro.

Just some Photos from Syros

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Copyright © Yorgo Nestoridis - Original Article at Syros.

2 Days ago I joined Empire Avenue a social network where users compete and socialize. Each user has a portfolio value which increases or decreases in function of the social behavior and wise investment choices. Basically you sell your shares to people who want to invest into your activity and you buy shares from people you trust that they will take well care of your investment.

First, after signing up, fill in your profile, load a Picture, write a short Bio and select a Ticker name. For doing so, you will already collect Achievement Tokens and cash is added to your bank accounts in the programs local currency called “EAVES”.

Second: Link your social network accounts, such as Facebook, YouTube, Twitter, LinkedIn and so on. Again you will earn by doing so and depending on your popularity and activity there, your share value will immediately increase.

Third: Link your Blog(s). There is a special link to link a free WordPress.com blog and then you can link as well your self-hosted blogs by registering the RSS feed links. Feed links need 5 endorsements from other members before you can request an upgrade to blog status.

Once you have 5 endorsements you request an upgrade. In a popup window you will be prompted to read the terms and at the bottom there is a piece of code which you have to publish on your blog. I just created an admin test post into “Uncategorized” with the code in the loop.

Further manual verification will take place manually by EA admin.

The goal of the verification process is to assure that blog contents are your property and can be redistributed, that you produce original content and that you are not using black hat strategies to fool Google and the World.

Look out for the next post and I will show you how I grew from 0 to 40 in 2 days.

• slidedeck

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Copyright © Yorgo Nestoridis - Original Article at Empire Avenue.

Semiomantics

WP Mobile Themes

WP Mobile

WP Mobile Theme

• Semiomantics Test

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Copyright © Yorgo Nestoridis - Original Article at Semiomantics Test.

Vouliagmeni School

Vouliagmeni School

• vouliagmeni back to school

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Copyright © Yorgo Nestoridis - Original Article at Vouliagmeni Back to School.

Flisvos Marina by Night

Flisvos Marina Athens

Flisvos Marina

• flisvos marina
• GREECE FLISVOS

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Copyright © Yorgo Nestoridis - Original Article at Flisvos Marina Athens.

Superyacht OXI ZEN

• ab yachts oxy zen
• image superyacht

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Copyright © Yorgo Nestoridis - Original Article at Superyacht OXI ZEN.

Superyacht Ocean Pearl at Flisvos Marina

Superyacht Ocean Pearl — Photo by Yorgo Nestoridis

Superyacht Ocean Pearl

Ocean Pearl Design by Norman Foster

The Ocean Pearl’ ownership is shared by 8 co-owners; price per share: Euro 1,850,000.

Ocean Pearl at Flisvos

• ocean perl
• superyacht ocean pearl
• norman foster yacht
• superyacht ocean pearl yorgo

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Copyright © Yorgo Nestoridis - Original Article at Superyacht Ocean Pearl.

Subsequent to our earlier post about George Accommodation I was wondering about the impact it would have on the best website about George Accommodation. Interestingly, Lalakoi Publishing’s George Accommodation jumped rapidly to Google top 10 (rank 7).

Checking out my stats, I found that the search term most used in this context were (broad search):

• Accommodation in George
• George Accommodation

I wanted to know more and did a quick keyword search and analysis to find that Accommodation in George gets about 135,000 monthly searches worldwide and about a quarter of that locally from South Africa, namely from the Western Cape region and then from Gauteng. The average cost per click is about 70 cents on Google.

The narrow search for “Accommodation in George” generates about 1,900 only monthly page-views on Google (down from 135,000 above) and returns 124,000 search results. While the broad search returns 61 million results.

George on Garden Route Publishing

These numbers may not mean a lot to you, but if you compare them with most accommodation related key-phrases, you may notice that this is pretty good. Comparatively much better than Athens! And here comes in in depth knowledge about local terminology and semantics: the word Accommodation in searches seems to be used more commonly in South Africa than elsewhere. (Yeah, I learned this from the insider Pro, Hanno Coetzee, Founder and owner of the Garden Route Directory.)

My choice remains: the best George Accommodation website is GeorgeAccommodation.com. Just contact them for any further inquiry and if you do business in George or along the Garden Route, you may want to get your site or business listed on the George Accommodation site as well. Insider tip: ask for the charming Christelle :-).

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5. Accommodation in South Africa

Copyright © Yorgo Nestoridis - Original Article at Accommodation in George.

Accommodation in George, a town on the famous Garden Route in South Africa, is a heavily fought for keyword namely on Google. Large authority websites from the tourist industry occupy the top spots and people looking for Accommodation in George often just get these heavily standardized search returns which are not always very helpful.

George Accommodation has been built by Lalakoi Publishing to provide local Accommodation Providers with customized and well edited pages online. The entries are informative and allow site visitors to get updated content from and about bed and breakfasts, hotels, restaurants and more.

George Accommodation

In fact, George Accommodation is a Directory for Business, Accommodation, Events and more in and around George. Amongst the top 20 search returns on Google under the keyword “George Accommodation” the site provides the most accurate and updated and thus the most interesting information for visitors.

Lalakoi Publishing, the publisher of George Accommodation provides multiple formulas for small and big business to get published efficiently online: while many businesses have their own website, their ranking on Google is insufficient to reach out for visitors. The George Accommodation site acts as a top ranked publishing platform bringing thus individual pages and editorials in front of a maximum of people. Best of it, George Accommodation is part of the Lalakoi Publishing Network, spreading out the Editorials and providing content to multiple online publications.

Part of the network are GardenRouteAccom.co.za, LalakoiPublishing.com, HannoCoetzee.com, GardenRouteDirectory.net, Vacations-in-South-Africa.com and many more. George Accommodation’s content is therefore widely published for the benefit of all businesses using the site to promote their business and to keep their online profile updated.

Sample — George Accommodation on Google Top 10

The above example shows that the Editorial from George Accommodation occupies 8 of the top 10 Positions on Google, published through by publications. Interesting also the ads on the right side. The advantage for advertisers is obvious: with George Accommodation you can get to the top without the heavy cost of pay per click advertising; even better, it’s as if you had 8 ads on this page.

Not all business owners out there are internet savvy. Lalakoi Publishing offers Editing services covering copy writing by a professional journalist and advertising text editor, as well as efficient image editing and publishing.

Also, George Accommodation is available on mobile devices with its Mobile Site where all content is quickly and efficiently available for visitors.

George Accommodation is built on the <a title=“Semiomantics XO — by Semiomantics. href=“http://semiomantics.com” target=“_blank”>Semiomantics XO Framework for WordPress. A modern, dynamic site script, known for its high performance and flexibility for developers and designers.

Recent 0ptimization work brings the site quickly to the top of Google. As I am writing, George Accommodation occupies Rank #11 on Google amongst over 60.000.000 search returns:

George Accommodation on Google Page 2

Please note the load of advertisers on top and on the right side! These are people paying for every click up to $2 — $3 (!) while George Accommodation sits there 24 hours per day and moving up.

I would expect the site will reach Top 10 within the next few days.

George Accommodation deserves largely to be listed on Google Top 10 because it provides the most accurate and updated original content about Accommodation and Business in George. The Publishers and Editors, Hanno Coetzee, Aka Lalakoi, and hist team Jenny, Wilma and Christelle (isn’t Hanno lucky!) provide the most professional and efficient service to local business at comparatively the lowest cost.

Site visitors can easily contact the editor and businesses for additional information or fill in reservation forms right on the spot.

For further Information, please contact George Accommodation from HERE.

• george accommodation
• george accommodation review

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Copyright © Yorgo Nestoridis - Original Article at George Accommodation.

This post will show you how to point the A record of a sub-domain to Tumblr from cPanel.

Subsequent to my earlier post about setting up your Own Domain on Tumblr, let’s have a look how you can configure the A record of your domain or sub-domain from cPanel.

Imagine you have a website, well up and running and you would like to add some cheap blogs for your kids under your domain name? Or, you have a business site and would like to add a blog? Or imagine, you are just smart and getting heavily involved on the mobile web, running on a low budget and not too worried about your performance on Google or similar but you love Facebook and you Twitter through your day … and best of all, you don’t want to worry about technology, code, html, php and such nonsense which you leave for the G®eeks!

The example I am using is on yorgoopublishing.com, which is hosted on Hosting South Africa for $49.95 per year; at Hosting South Africa you get a full-featured cPanel (amazing at that price, huh …).

Log in to your cPanel and scroll to “Domains” and select “Advanced DNS Zone Editor”.

Then just create your record (you don’t need to set up a sub-domain previously). For the purpose of this exercise I create an entry “t” for Tumblr to get a sub-domain: http://t.yorgoopublishing.com:

1. Into the Name field, type the desired sub-domain name (t.yorgoopublishing.com)

2. TTL: put default Time To Live: 14400

3. Select Type: A

4. Address: put the Tumblr IP (72.32.231.8)

5. Add Record.

Done.

Test your set-up with the Tumblr Custom Domain Test Tool:

Click on the Image to Test

The test tool will return as per above: the domain is pointing to Tumblr, but no account is set up to use it.

Now log in to Tumblr, click the name of your blog at the top of the Dashboard, and click Settings. Check off “Use a custom domain name”, and enter your custom domain (ie. “mywebsite.com”). Click “Save Changes”.

Click to enlarge

Now your set up is done and you can test again with the Custom Domain Test Tool to get the following result:

Click to enlarge

If you need any help, just post a comment here below or use the Contact Form on my blog.

• tumblr posts with own domain
• tumblr own domain
• custom domain for tumblr using cpanel
• set up tumblr custom domain cpanel
• tumblr a record domain
• tumblr a record tutorial
• tumblr domain cpanel

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Copyright © Yorgo Nestoridis - Original Article at Own Domain on Tumblr.

Tumblr is popular, easy to use, brilliant for sailors in the Mobile Web and it is free to use. Tumblr is basically a free Blog-farm for people who don’t want to bother with custom theme development, hosting and other trouble inherent to an own website.

The downside is the lack of Optimization and extremely limited visibility on search engines as well as limited branding. Of course, when you are using such free websites, you are building rather the owners’ business than your own.

The first step to independence is to link your own domain to your Tumblr and start promoting it. It’s cheap and efficient.

The easiest way to brand your Tumblr is to add your own Domain to Tumblr. This means that you start building your own business and the value of your most precious asset: your brand domain name.

Example: ListenUpLondon

Tumblr lets you use a domain of your choice; the trouble is, that many of the less savvy users have no clue how to do that and for this reason we thought to offer a quick and mobile service for Tumblr users.

In collaboration with YORGOdom, we provide a quick and efficient service to get your Tumblr account linked to your domain. YORGOdom is our customer interface to ENOM, the largest domain registrar which allows us to help you or to do the configuration for you.

Basically there are 3 ways to proceed:

1. Go to http://yorgodom.com and register a domain, preferably a “.com”. The price is $12.95 per year, renewal is automatic until you cancel.

2. Send me an SMS to +447549906313 indicating your name and username you registerred with YORGOdom. Alternatively, you can also mail me at iPhone(at)yorgo.net.

3. I will configure the A records to point to Tumblr and send you the instruction how to proceed in your Tumblr account. Within hours your set-up will be visible.

That’s it!

1. Register a Domain as per above at http://yorgodom.com.

2. After the purchase, edit the domain’s hosting records and set www, and * to the Tumblr IP address: 72.32.231.8

NOTE: don’t change the name-servers (DNS), just edit the records of your Domain or sub-domain.

TEST: Use the Tumblr Custom Domain testing tool to check if your domain is configured properly.

3. Now log in to Tumblr, click the name of your blog at the top of the Dashboard, and click Settings. Check off “Use a custom domain name”, and enter your custom domain (ie. “mywebsite.com”). Click “Save Changes”.

Done!

PROBLEMS? Just message me as per above.

Now you can promote your own domain and visitors will automatically see your Tumblr site.

• tumblr custom domain
• custom domain name tumblr
• tumblr own domain problems
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• how to set a custom domain in tumblr
• how to add custom domain tumblr

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Copyright © Yorgo Nestoridis - Original Article at How to add an Own Custom Domain to Tumblr.

The August Ycademy Online Seminar will focus on transforming your WordPress CMS into a powerful Marketing Machine.

Online Marketing is about gaining high visibility within a target market and submitting to targeted audiences our products and services. While a business website is the base of the online presence, the visibility and traffic remain the essential part of the marketing process.

Semiomantics has proven for years its ability to gain high Google rankings, visibility and traffic in most any niche and under most any keyword. The XO script allows us to out-perform competitors when it comes to publishing.

Attracting potential customers to our website is the first step, keeping visitors on the site and making them return is a second issue all together. Also, with the often large number of affiliate links users have to fight with, we need to implement features which make the workflow more efficient and allow to automatically promote affiliate links under multiple keywords. In fact, this does not only concern the promotion of Affiliate links, but any link to which we want to drive traffic.

The Semiomantics XO Framework is built with all the characteristics required for a high performance marketing website. Flexible layouts, easy customization and above all, highly optimized for Search Engines, XO serves as the ideal starting point for any online marketing effort.

Depending on the marketing strategies, various scripts can be added to XO to execute marketing tasks.

The Seminar will focus in depth on two main strategies:

1. Email Marketing
2. Affiliate Marketing

We will look into two aspects of Email Marketing:

1. Technical issues
2. Look and Perception (Design)

Email Marketing allows to follow up on visitors and their interest in our content. These follow ups can be implemented by using features such as

• Opt-in list building
• Auto-responders
• Newsletters
• News blasts
• Individual mails
• Lead capture pages

…  and so on.

Follow-ups aim conversion as well as bringing our content in front of a highly targeted audience (warm market).

The first part of the Seminar will resolve all technical issues and make sure that all participants are fully equipped to launch email campaigns as per individual needs. This means mainly that we will configure and set-up the mailing scripts and features, test them and build one or multiple newsletters to which visitors can subscribe.

Designing a Newsletter is similar to designing a Website in as much as the Look and Feel goes. Also, a newsletter, namely its online version can include functions for feed-back and interaction. We will distinguish between the emails being sent out to subscribers and the online version of the newsletter.

Once the functions decided, we will apply graphic design to make the mails and newsletters look attractive and functional.

To start personal Newsletter Theme Development, each participant will receive a copy of the XOmail theme, which will serve as a bases point for customization and adaptation to individual needs.

At the seminar we will customize the Email marketing publications to fit into each participants XO theme design (Logo, color, graphics, fonts, layout).

The set-up and implementation of the above will take a good part of the Seminar’s 2 day schedule.

To conclude the Seminar we will have a closer look at one aspect of Affiliate Marketing, namely the integration of automated link promotion. This is not only important for affiliate marketers but for all those who sell own products and services as well (target your shop). In fact, you could also just promote and automatically build links back to your main authority posts or pages.

Join the Seminar and we will show you how :-).

As usual, the Seminar will take place Saturday and Sunday from 1 pm — 9 pm London Time.

Ticket price: as usual: $85

Discounts for Ycademy Pros as usual — please ask Bianca for the Code. (bianca(at)ycademy.com)

• wordpress seminar themes
• favicon smart
• online marketing
• theme for marketing seminar
• wordpress theme for seminar

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Copyright © Yorgo Nestoridis - Original Article at Marketing with WordPress Seminar.

This Tutorial will show you step by step how to build an attractive menu using sprites for your WordPress Photo website. I have used this feature on the below demo site:

The menu is placed in the header.php of the WordPress theme (here its Semiomantics XO) in replacement of the navigation.

The image file consists roughly of a Filmstrip serving as mask and then the images which are inserted into the film strip. In the normal position, the images are dimmed by a black fill layer at about 75% opacity.

The final image looks as follows:

Download my PSD file from HERE.

When you open the file in Photoshop, you will find 3 folders in the layer stack:

The bottom folder contains the lower film-strip, the next folder concerns the upper film-strip and on top you find the Semiomantics XO Photo Publishing ad which I kick in as a bonus.

To start, just make the “ad” folder invisible by clicking on the eye icon placed to the left of the “ad” folder.

Then expand the folder called “lower” and inspect its content. The lower folder represents the images we will see when hovering with the mouse over the final menu.

At the bottom of the stack you will now find a green and a black background layer. Use whatever you feel more comfortable with, I suggest to use green for editing and if you publish on a dark website, save the final image with the black layer switched on.

On top of the background there is an empty Image Layer which is just a placeholder to show you where to insert images.

After that come the images I have inserted and which you will replace with your own photos or graphics.

I did not create a set of re-sized pictures for the purpose; I just placed photos using the “Place” feature: go File — Place, select a photo from your hard drive and place it on the canvas. When it flies in, it comes with the “transform” handles and you can easily move it into position and re-size it before confirming the placement.

Do this with 4 Photos and delete my pictures.

Make sure you place all your images above the green or black background layer and BELOW the Mask layer.

If you wish, just edit their style by double clicking the Mask layer for example (the layer style pane pops up) and by changing the color using a Color overlay or a gradient or any other style.

Also you could fill the Spocket Holes with any color or texture, by selecting the layer (hold down the control key and click on the layer — you get the marching ants around the holes and can fill them using the Fill tool from Edit — Fill.

The Text layer is a Kodak type of text layer which gives the typical film look. You may delete it and create your own texts. I kept it more or less as is as on the hover function the look is more important that the menu list item title.

I have just added as a sample a layer called Yorgo which can serve as a sample for your own text layer.

We are now finished with the lower folder.

Expand the “upper” folder. In my case I used the same images, however you may load different images.

If you use the same image, just select your image layers from the “lower” layer (hold down the ctrl key and select the 4 images) then right-click on the selection and go “Duplicate Layer”; you will now get the 4 image copy layers just above the originals and note, the copies are now selected: with the mouse just push these 4 image copies up into the “upper” folder and drop them above the “Image Layer”. Then delete my images. Now your layers are correctly organized, but your images have not moved.

While your 4 images in the “upper“folder are still selected, use the Move Tool from the tool box and hold down the “shift” key while you drag the images up from the lower part of the canvas to the upper film-strip.

This operation will place your images automatically properly in the upper film strip.

Note now that your Images show as in the lower layer, however they appear dimmed.

To achieve the dimming effect you could just load a black color fill layer on top of the photo layers and fill it with some 75% black. To make this sample more interesting, I have placed with each image a separate fill layer, which allows you to create for each image a different color layer with different fill factors.

These layers are referred to as Layer 1, Layer 2, Layer 3 and Layer 4 in the upper folder.

Example:

If you also re-style the mask, you could get some interesting effects:

Of course you could also use patterns for the overlay effect:

Ok,OK, it’s always the same … so lets go funky-freaky-grungy-trashy:

Enough … as you see, your creativity and imagination are the limit.

To get rid of the Kodak stuff, like the image numbers top and bottom of the film-strip, just delete or hide the “Text” layer.

Then, you notice the other text layers on top of the stack: GREECE, LIFESTYLE, ARCHITECTURE, NATURE and YORGO’s; just modify the text by editing these text layers or delete them and create your own. I have used these text layers as menu labels. The font I used is Gotham but you could use Myriad pro which is just perfect and Kodak like.

If you use, as I do, the best WordPress theme framework, Semiomantics XO, it will be easy to just copy what I am doing here. If you use another Theme, you will have to adapt the instruction to your theme.

Edit header.php from your XO theme or, if you use a child theme, copy header.php from your XO theme folder to the child theme folder and edit it in your text editor (PSPad for example).

From your original XO header.php delete lines 144 — 153 (they concern the Navigation bars) and ad at the same place your menu links and a style class like so:

 <div class="sprites">
<a href="http://photo.yorgoopress.com/nature-photography/" class="sprite1" title="Nature Photography by Yorgo Nestoridis"></a>
<a href="http://photo.yorgoopress.com/architecture-photos/" class="sprite4" title="Lifestyle Photography by Yorgo Nestoridis"></a>
<a href="http://photo.yorgoopress.com/lifestyle/" class="sprite3" title="Lifestyle Photography by Yorgo Nestoridis"></a>
<a href="http://photo.yorgoopress.com/greece-photos/" class="sprite2" title="Yorgo Nestoridis Photography"></a>
 </div>

Note: you insert this code just before the header closing </div> which is originally on line 154.

Let me comment the above:

1. We create a div class to be able to style and position the menu bar as a hole. (line 1 above)

2. We enter the html code for the URL we want to link to from the menu; NOTE: each link is associated with a different style class we create class=“sprite1”, class=“sprite2” and so on. These style classes will allow us to style each menu list item individually using the CSS style sheet. (lines 2–5)

3. We close the sprites class div we had previousely opened on line 1. (line 6)

You may just overwrite my links with yours as well as the titles, but leave the sprite1, 2, 3, 4 classes as is.

You are almost done; we just need to add a few lines to our style sheet. From your WordPress theme or Child theme, edit style.css and add the following code:

.sprite1, a.sprite1 {
display:block;
width:256px;
height:236px;
background:url('http://photo.yorgoopress.com/wp-content/uploads/2011/08/photo-sprite.jpg') 0 0;
float:left;

}

a.sprite1:hover{
background-position:0px -239px;
}

.sprite2, a.sprite2 {
display:block;
width:256px;
height:236px;
background:url('http://photo.yorgoopress.com/wp-content/uploads/2011/08/photo-sprite.jpg') 257px 0;
float:left;
}

a.sprite2:hover{
background-position:257px -239px;
}

.sprite3, a.sprite3 {
display:block;
width:256px;
height:236px;
background:url('http://photo.yorgoopress.com/wp-content/uploads/2011/08/photo-sprite.jpg') 513px 0;
float:left;
}

a.sprite3:hover{
background-position:513px -239px;
}

.sprite4, a.sprite4 {
display:block;
width:256px;
height:236px;
background:url('http://photo.yorgoopress.com/wp-content/uploads/2011/08/photo-sprite.jpg') 769px 0;
float:left;
}

a.sprite4:hover{
background-position:769px -239px;
}

Replace my background image link with yours: upload your sprites to the Media Library from your WP Dashboard and grab the link from there.

You may now position your menu if needed or add a border by adding one more line as I did on mine:

.sprites {display:block;margin-top:30px;border-top:1px dotted #fdd89e;border-bottom: 1px dotted #fdd89e;padding:10px 0 10px  0; }

This is it.

If you encounter any problem or need help, just comment here below.

• sprite menu wordpress
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Copyright © Yorgo Nestoridis - Original Article at Photo Sprites Menu Tutorial.

To illustrate yesterday’s training, here are 3 pictures I just shot out of the window with a point and shoot camera:

No Zoom

This first example shows that the sun and the warm colors around represent a small amount of the total image size. To get a dark foreground I used centered metering which causes the foreground to be overexposed since the metering is dominantly done on the light areas around the center of the image.

Medium Zoom

Using Zoom to focus on the warm color range around the sun and by lifting the camera we reduce the importance of the fore ground in terms of importance. The foreground is nicely over exposed while we get plenty of the warm gradients.

Full Optical Zoom

Forget about the foreground, we just zoom in and try to capture the interesting edges of the cloud. Compared to what the eye sees in nature (first picture) we are here entirely in the heart of the warm color range with an over-saturation of orange/reds. The contrasts get harder and we may miss out on some gradients, however such pictures can be spectacular.

• how to take sun set
• how to take digital pictures a sunset
• Photographers taking sunset photo shot

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Copyright © Yorgo Nestoridis - Original Article at Photography: How to take Sunset Photos.

Amazing, Paul Allen’s Super Yacht Octopus! Yesterday I went to meet some friends here in Vouliagmeni at the main beach. Some 5000 people who obviously could not afford to go for the usual holiday break during the week-end of August 15 were hanging out in the Vouliagmeni bay with a direct view on the Super Yacht Octopus belonging to Paul Allen.

Imagine the people here on the foreground being some 20 meters away from my camera while the yacht is about half a mile off the coast! With its over 126 meters its the 12th largest private yacht worldwide.

Imagine now, 5000 people having paid some 150 Euros for their Windows in bankrupt Greece having the beautiful view polluted by Microsoft Co-Founders Yacht a whole Sunday in the immaculate bay of Vouliagmeni! 5000 people paying 150 Euros, thats 750 000 Euros or about 1 Million of Dollars contributing to Paul’s 200 Million Dollar Yacht.

Back in 2003, when the Super Yacht Octopus was delivered, people had already bought Windows 95, 98, Millennium, 2000 and just started upgrading to Windows XP .… not to speak about Office!

And while I was calculating and imagining Paul sipping Champagne on the Air Conditioned deck his Guests had fun with the Jet Skis and the ballet of the Helicopters polluted acoustically the place.

Up to now, I was a Windows freak, may be also just because there is nothing better out there. But as I am sitting in front of Windows all day long, frankly, I don’t need to sit in front of Paul’s Yacht he has screwed out of my (and other’s) wallet when I am taking a day off at the beach!

If this is the way Microsoft is building its image, then, believe me, there is no big future wherever Paul parks his Yacht.

When a week ago I spotted the Super yacht for the first time here, I thought it was funny .… yesterday when sitting at the beach, I thought it was more of a provocation and my friends agreed.

I know, Americans love to talk about The Dream and Americans have been kept dreaming into the biggest dept ever created on earth by People like Paul Allen who have raked in the Billions while the stupid crowd has been kept dreaming. Sure Greece is Bankrupt and in bad shape; the USA are not much better and the per capita debt may even be bigger than the Greek debt. The difference is however that the American Households are debt ridden as well while here in Greece, the households have a positive net value.

Paul, your impressive Yacht is a beauty but it is the wrong time and the wrong place for it here. Take your boat and go back home to where you come from — Seattle may appreciate your show-off more than we do here. May be you should think of using your money in a more intelligent way than to screw up the summer break of Greeks who are happy to get away from Athens for the week-end of the 15th of August ( just for your educational shortfall: the 15th of August is the second most important religious holiday here — but I cannot expect that you care about other people’s culture and the places where you park and pollute the place with your provocative Octopus).

Like so many people having been able to accumulate big fortunes, Paul Allen is called a Philanthropist. A Greek term meaning etymologically someone who “loves Humanity”. Here is something you can do positively Paul: next time you park in Vouliagmeni, pick me up with one of your helicopters or tenders for a cool drink and a guided tour through your superb Yacht. May be at the same time we can discuss business as it is my business to publish better online. I will prove it to you, making sure that my views about your local Philanthropy here get to the top of Google.

You can reach me by phone in Vouliagmeni at +30 210 8960637 — your time is mine :-).

• paul allen yacht
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Copyright © Yorgo Nestoridis - Original Article at Paul Allen Provocative Image.

This website is dedicated to the beauty and functionality of publishing Photos with WordPress. Photo Press is the Photo Website of YORGOO Press; it demonstrates various layouts and ways to present photos in a user-friendly, attractive and useful way. The site displays perfectly on mobile devices as well.

PhotoPress for WP — Home

XO PhotoPress — Gallery Navigator

XO PhotoPress — Small Gallery Slider

XO PhotoPress for WordPress — Large Gallery Slider

XO PhotoPress — Blog

XO PhotoPress — Contact

No need to say much about XO for WordPress, its extraordinary performance has been proven times and again. The present site shows the flexibility of XO allowing professional designers to apply the most exciting designs to a high performance script without impacting negatively on the overall performance.

XO PhotoPress is a custom built WP theme based on the XO Framework from Semiomantics. It displays as well Photo Albums and Galleries as well as an integrated Blog; it also can serve as an image Aggregator displaying media in most any format and layout. The Theme is designed for Professional and non-professional use and can easily be used by individuals without advanced knowledge.

More to follow.

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Copyright © Yorgo Nestoridis - Original Article at XO Photo Press WordPress Theme.

This website is dedicated to the beauty and functionality of publishing Photos with WordPress. Photo Press is the Photo Website of YORGOO Press; it demonstrates various layouts and ways to present photos in a user-friendly, attractive and useful way. The site displays perfectly on mobile devices as well.

PhotoPress for WP — Home

XO PhotoPress — Gallery Navigator

XO PhotoPress — Small Gallery Slider

XO PhotoPress for WordPress — Large Gallery Slider

XO PhotoPress — Blog

XO PhotoPress — Contact

No need to say much about XO for WordPress, its extraordinary performance has been proven times and again. The present site shows the flexibility of XO allowing professional designers to apply the most exciting designs to a high performance script without impacting negatively on the overall performance.

XO PhotoPress is a custom built WP theme based on the XO Framework from Semiomantics. It displays as well Photo Albums and Galleries as well as an integrated Blog; it also can serve as an image Aggregator displaying media in most any format and layout. The Theme is designed for Professional and non-professional use and can easily be used by individuals without advanced knowledge.

More to follow.

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Copyright © Yorgo Nestoridis - Original Article at XO Photo Press WordPress Theme.

This morning, Paul G.Allan’s Super Yacht, the Octopus was parked in the nice bay of Vouliagmeni. The Co-Founder of Microsoft obviously knows where the world is best! The 126.18 meter long Yacht looks quite impressive in the bay. Considering that the boat was the largest private Yacht when delivered in 2003 it still looks like the real thing ranking number 12.

Super Yacht Octopus

As you can see, there is only one of the two helicopters on board as I take the picture. The Yacht is equipped with it’s own submarine, a cinema, recording studio and about everything an average dude needs to live quietly and nicely off the hassle of these day’s financial markets.

Super Yacht Octopus in Vouliagmeni

One more.…

Super Yacht Octopus belonging to Paul Allen in Vouliagmeni

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Copyright © Yorgo Nestoridis - Original Article at Super Yacht Octopus.

Arum Lily Frog | Photo by Bianca Gubalke

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• LILY WITH FROG

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Last night, the participants of the Image Editing and Publishing  Seminar by Ycademy, have demonstrated with a live test, how a well published digital photo can reach Google Top 10 on the general as well as on the image search engine.

Semiomantics XO is in my opinion the best publishing framework for WordPress. XO powered websites reach high visibility and perform extremely well on search engines namely on Google. Since the release of XO 2011, pre-configured custom post formats are available, namely for media publishing.

Page 2:

Page 3:

The search term: Publishing Digital Photos on WordPress returns over 19 million results. Before our publication, WordPress and related sites were on top. As you can see from the above shots, all top 30 positions have been grabbed by seminar participants’ author blogs or related websites.

The above is also a nice demonstration of the power of the YORGOO Publishing Model as presented a few years ago and revised recently.

Besides the general search results, we also the Google Image search:

Click to see the results on Google Image Search

5 of the top 7 are images published during the seminar following the XO Publishing recommendations, namely Ranks 1,2,4,5,6; Rank 3 features an image posted earlier on Joe Cettina’s site.

Here are just a few of the images published by seminar participants (sorry guys, I just pinched them from your sites):

Ute Schaedler’s High Speed Flower

My Low Speed Greek Fishing Boat

Joe Cettina’s Bridge

Zo Nicholas Garden

Bianca Gubalke’s Rainy Day

My Wall from Syros

Christelle Kleinhans Wedding Flowers

Barry Bell’s Birding Trip

High visibility with media files is the essence of successful media based marketing. Showing nice images is one thing, providing visitors with services and goods is another issue. The publishing power of your XO, the quality of your graphics and images constitute a powerful tool to market most any product.

The Ycademy August Seminar will focus on: How to use your Publishing Power and Media to flatten the Path to Profitability.

I am looking forward to seeing you there.

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Copyright © Yorgo Nestoridis - Original Article at How to reach Google Top 10 with Images.