Yorgo Nestoridis » Laetitia Paris

WordPress Christmas Themes

Yorgo Nestoridis — Fri, 10 Dec 2010 07:28:27 +0000

Semiomantics XO 2011 in Christmas Mood

Subsequent to the Ycademy November Seminar, participants have been working on developing a Christmas skin for XO 2011. After just a few sessions, the results look great and demonstrate the flexibility of XO 2011. The below are screen-shots of work in progress.

Bianca Gubalke’s Christmas XO 2011

Blue and Gold for Christmas by Bianca Gubalke.

Ute Schaedler goes Red in Red

Ute plays Christmas Tunes from a built in Jukebox.

Gene Line’s Christmas XO 2011

Music, Christmas Mood and Red … Gene’s Christmas Theme for WordPress.

Laetitia Paris working on Green Christmas

Salutations from Auvergne, France.

Christmas Theme for WordPress by Semiomantics

Some more ideas:

More sites are under construction and we are looking forward to the final results :-).

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Photo Editing Exercise

Yorgo Nestoridis — Sat, 04 Sep 2010 08:37:13 +0000

Where is the Truth and what’s the Story

Editing a Photo has basically two aspects:

Technical editing which consists in applying calibration and recovering a maximum of data from the image.
Tell your story by enhancing the expression.

The Photo

What comes out of the camera is fundamentally good however the bright sky representing about 40% of the frame has it’s negative influence on the metering. The sky looks over exposed. The question is whether the camera sensor has captured color data which can be exploited.

Focusing on the sky

The difference may appear small here in this down-sized image, however on the full size image it is substantial. The increase of blue tones in the sky impacts on the perception of the greens.

Painting the sky

Of course Lightroom allows to intervene on selected areas; you can paint and tint your sky as you like (or use the Dark Skies Plug-in).

Working with Saturation

Lord of The Rings

Lord of the Rings

Firenza

Autumn Glow

The above exaggerated examples show how the mood and expression changes depending on how we deal with the photo in the post editing process. The important question remains: what’s the story you want to tell and how can the photo best express the essence of the story, mood or atmosphere.

We will talk about the expression at the Monday call.

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Les Volcans d’Auvergne

Yorgo Nestoridis — Mon, 29 Mar 2010 02:45:11 +0000

Fouchtra – les Volcans!

The Auvergne is one of the very beautiful regions in France, shaped by volcanic activity of the past. Laetitia Paris is featuring the beauty of the nature, people and lifestyle on her site Fouchtra.com to which she added this week-end a smashing showcase built with Semiomantics Evolution.

Auvergne Images

All words in the world cannot express what great images can say, and no image can express what well displayed pictures can trigger. The frequently encountered dilemma is the following: in order to gain visibility we need websites which perform well on Google Top 10 and which therefore need to focus on optimized scripts and contents; on the other hand we notice that the nicest way to expose impressive visual media is by using video and images embedded in flash.

Laetitia Paris has added to her site at Fouchtra.com a new flash show case which allows her to offer the most smashing images and views to Visitors of the Auvergne online.

Auvergne Volcans Photo Galleries

In fact, the new Auvergne Showcase features multiple photo galleries with original photographs by Laetitia Paris. Best of all: the high quality of the content can be viewed in smashing full screen mode providing the feeling of walking through the lands of the Auvergne. The site is still under construction but offers already a great surfing experience.

A must for all Auvergne Lovers

Enjoy the screen-shots and then head over to Fouchtra’s Auvergne Showcase from HERE

Bienvenue dans les Volcans d Auvergne

Volcan Auvergne

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Photoshop Ycademy

Yorgo Nestoridis — Wed, 10 Feb 2010 05:02:37 +0000

Photoshop Ycademy

When 10 days ago we started the Photoshop Ycademy for YORGOO and Ycademy members, the program outline looked like a huge task. Today we see, how much can be accomplished within little time by ordinary people making extraordinary efforts. Tonight’s training will be a clean up session to finish up with some basics and the implementation of more action scripts, namely to accomplish more day to day tasks.

Book Covers, CDs, DVDs and more

Last night’s session was dedicated to product wrappers; it’s all about the look! Great stuff was created and I am looking forward to see some of it on Google Top 10 Images. While we have shared with participants some impressive actions, we are preparing two Photoshop Packs containing some interesting stuff I have on my computer and which I find useful for professional use of Photoshop. Here below a gallery of some sample images I did in just a few minutes; hope you enjoy! See you tonight at 7 pm London at Yorgotalk!

Yorgotalk

Bianca's Book

Brenda Baker Tourism in NZ

Gene Line's secret passion

Laetitia Paris Hit Parade

Larrie Perkins Best

Nikos Advertizopoulos Ycademy Head Master Course

SquYYYze Page

Toni Leuenberger Computer Security

Ute Schaedler Affiliate Bible

Healthy Eating with Ute Schaedler

Fine Art by Yorgo Nestoridis

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www utebook com

How to get High Visibility on Facebook

Yorgo Nestoridis — Tue, 10 Nov 2009 06:47:41 +0000

High Visibility on Facebook

How about getting high visibility on Facebook without wasting your time there? We will answer this question at tonight’s Ycademy workshop. The idea is to publish to Facebook and to the Facebook related search engines from your own professionally tuned Semiomantics site, preserving at the same time the full control over your copyrights, your creations, posts and other media content.

Mouche de Beurre for Laetitia Paris

Here is what we will look into tonight:

1. 10 Smart ways to gain visibility on Facebook

Lots of smart tips can be found online, however, most are just a lot of work without any real impact. We have sorted the good from the bad and show you what actually works.

2. 3 Efficient Facebook Marketing Strategies

Marketing is not just business; it applies also to individuals. Consider that well wrapped up exhibitionism is what it takes to gain Facebook popularity and you will understand that we are in the field of marketing, re-looking, styling, and showing e-affection hungry individuals the way to the e-Nirvana.

3. 2 Must Have Tools to use Facebook for your Purpose

It’s about connectivity and conversation and it’s about “being found”.

4. 1 Must Have Web site script for Remote Social Publishing

I guess you know what this is all about: the most powerful publishing framework signed Semiomantics.

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Transparent Glass Butterfly for Laetitia Paris

Yorgo Nestoridis — Sun, 11 Oct 2009 18:53:48 +0000

Transparent Glass Butterfly for Laetitia Paris

Playing with Glass Fonts, I came accross a nice little Butterfly (Mouche de beurre); here is the transparent glass version with a Y for branding purposes :-).

Glass Butterfly

This one is for Laetitia Paris collection.

Mouche de Beurre

Mouche de Beurre 2

Flash Version of Transparent Glass Butterfly

The same transparent glass butterfly as 1 above in flash: click HERE.

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WordPress Authors Seminar Participants

Yorgo Nestoridis — Tue, 25 Aug 2009 09:15:41 +0000

WordPress Authors Seminar Participants Enjoy the presentation of some of the Ycademy Pros and Seminar Participants. Our WordPress Authors Seminar will take place this coming week-end. The Seminar is sold out. Contact Bianca for any information or assistance you may need. (Click on the pictures to browse them in original size.) [nggallery id=15] Related posts: WordPress for Authors Seminar WordPress Seminar for Authors 2 Google Top 10 Online Seminar July 2009 Ycademy Seminar: How to Build an Online Business NextGen Gallery on Ycademy Framework Related posts:

NextGen Gallery on Ycademy Framework

Yorgo Nestoridis — Sat, 22 Aug 2009 02:56:44 +0000

NextGen Gallery on Ycademy Framework

NextGen Gallery integration with the release candidate of the future Ycademy Framework was the topic of last night’s Webmaster training. The recommended basic configuration of NextGen Gallery was easy to implement. The numerous widget hooks on the Ycademy Framework release candidate allow for efficient display of images.

Here are some of the results – click on the screenshots to see original size:

Alejandra Neri

[singlepic id=97 w=480 h=360 mode=web20 float=]

Alex imports some beautiful waves.

Laetitia Paris

[singlepic id=100 w=480 h=360 mode=web20 float=]

Mouches de Beurre for ever!

Hanno Coetzee

[singlepic id=99 w=480 h=360 mode=web20 float=]

Garden Route Fishing.

Felisa Ryan

[singlepic id=98 w=480 h=360 mode=web20 float=]

Already at the Beach.

Larrie Perkins

[singlepic id=101 w=480 h=360 mode=web20 float=]

Timeless Corvette

And there is more: Gene Line with Car Parts, Ute Schaedler with Health related topics, Brenda Baker with Rural Style …

The Ycademy Framework

Ycademy is the Working Title for a new Framework Development by Semiomantics, based on the Framework used on Yorgo Nestoridis. The framework unites Semiomantics Google Top 10 modules as well as all the necessary hooks for future oriented Media publishing.

Semantic Communication using other media than the written word is of paramount importance a society where communication has no boarders and where people have shifted from reading to viewing and listening, sensing and feeling. A public release is not planned before the end of the year as more development is required. Customized applications are however already under construction.

Ycademy Pro’s will be the first to receive the final release as part of their Ycademy Pro Pack.

Webmaster Trainings

Ycademy Webmaster Trainings take place each Friday at 8 pm GMT. They are free to attend and take place at Ycademy’s online Conferencing Facility.

[nggallery id=13]

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Social Network Publishing

Yorgo Nestoridis — Sun, 19 Jul 2009 02:44:17 +0000

Social Network Publishing

Our experiment with Google Top 10 and The Diamond of Sancy demonstrate how viral effects are achieved with Social Network Publishing and traditional Online Publishing.

The Diamond of Sancy

The story started with The Diamond of Sancy, an article by Laetitia Paris on Zoom Terre powered by YORGOO Press. This article has been re-published by Lapillon Decouvertes powered by Semiomantics NewsCast. The NewsCast Framework has been configured for French Content and performance on Google France.

Social Network Publishing

We have shown, how the use of social networks helps to distribute our content fast and efficiently. Viral effects in social networks depend on the size of your network and the interest people show for your content: ideally your content triggers readers to communicate about your post with their own networks for example by passing on a link to your post.

Social Network Publishing has its own rules, however the viral effects publishers seek are the same as outside social networks.

Online Publishing

Traditional Online Publishing is about visibility about bringing our content in front of a maximum number or interested people.

The widest distribution of content is achieved, when readers become publishers or re-publishers of your content, multiplying the entries on Google and making it easier for interested people to find your content under multiple variations of key-phrases.

The Diamond of Sancy on Google France demonstrates this principle:

The Diamond of Sancy

Social Network Publishing vs. Your Own Website

In Social Network PublishingÂ we dissociate our content from our own Publishing Framework, while when we publish on our own site we create harmony between the content and the framework. Advertising is associated with content mainly through the framework.

Social Networks such as Twitter limit the space for content: posting a link pointing to the own framework is a usual strategy. Social Network Publishing needs to take the social environment into account: are targeted peopleÂ big readers or just interested in some blurps?

How to Publish efficiently?

From the above we see that we basically have two formats of content: the format for our own framework and the mobile format. Mobile meaning the format we choose for our feeds and for publishing in third party frameworks, such as social networks. Furthermore we need to take into account the growing number of surfers using mobile devices.

The ideal post is therefore published in multiple formats; the excerpt feature on WordPress based sites is of help, as it allows to publish a short concise summary which can easily be distributed. Such excerpts can be in text or HTML format.

To remain efficient the content can be edited, published and re-published in different frameworks, whereas each framework is shaped in function of the purpose and target environment. The YORGOO Publishing Concept and Model streamlines this process as much as possible; the Author edits the content only once. The content is then automatically streamed to the different frameworks or into social networks for environment specific optimized publishing.

More about Web 2.0 Publishing at the Ycademy July Seminar.

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Google Top 10 with Twitter

Yorgo Nestoridis — Sat, 18 Jul 2009 06:33:30 +0000

Google Top 10 with Twitter Strategy from Semiomantics

It’s an incredible experiment we have just completed: reach Google Top 10 with Twitter returns.

It’s about clear to all readers here how much I hate to see the big networks flying to Google Top 10 with our content, grabbing thus our due reward for our published content.

Many Webmasters get overrun by the big boys’ networks, be it Twitter, Facebook, MySpace or others likeÂ Linkedin, Technorati and such like. At Semiomantics we build customized sites which can compete with any of the Big Boys networks. (Just look at some of our Google Top 10 Performance related posts.)

How to Profit from Twitter and Friends?

While hanging out on social networks is in most cases a waste of time (commercially speaking), there are ways to profit from social networks without spending a dime on their advertising programs.

Semiomantics is permanently testing and exploring new ways to monetize on the Social Network frenzy. The basic idea is to convert content from within the social networks into Google Efficient Search Engine Optimized content and place it in a publishing framework which can beat anything social networks may offer as visible content to search engines.

The second idea is, to bring into Social Networks content which attracts the attention of friends and followers, interesting enough to cause the viral effect social network marketing is aiming.

Our Google Top 10 set-up

Basically we feed content to Twitter and other Social Networks and export the returns on our walls to a publishing framework designed for high Top 10 Performance, i.e. a semiomantics Framework based on WordPress.

Step 1: we post to our Blog (yorgonestoridis.com, Author Publisher from Semiomantics)

Step 2: we feed Twitter and other Social Networks

Step 3: we collect the returns on a second Semiomantics Framework (UQ Me from Semiomantics)

Step 4: We check Google under the targeted keyword :-)

The 4 Steps to Google Top 10

To make the process easily visible we used a easy to track keyword with not too much interest:

The Diamond of Sancy Murol Auvergne

Step 1: We grabbed a post which has been published earlier on another website (Zoom Ferre and Fouchtra), meaning, we didn’t even go for original content. We tagged the post The Diamond of Sancy Murol Auvergne. The post was posted on Lapillon.

Step 2: We fed the post from Lapillon to Twitter as well as to YORGOO Press, another Semiomantics site and from there we also feed Twitter.

Step 3: We collect the Twitter return on aÂ U Q Me Script from Semiomantics.

Step 4: We check Google:

Google Top 10 The Diamond of Sancy Murol Auvergne

Google Top 10 Comments

1 Is the Return from a TwitThis feed from Lapillon to Twitter and back toÂ U Q Me by Yorgo Nestoridis.

2 Is the Tweet itself as a return to U Q Me.

3 Is an external result from a topic related site with great content and a contextual domain name.

4 Is Laetitia Paris’ post we copied (courtesy Laetitia Paris).

5 Is Laetitia’s site with the highest publishing power.

6. idem

7. Is the Twitter return to YORGOO Press

8. Is the Twitter return with the feed through TwitThis.

Google Top 10 exploitation

The most interesting result are 1 and 2 above with the U Q Me Script.

To exploit this result, it could be fed into a YORGOO Booster or a YORGOO Blaster where associated with ads it would transport Ads to the top of Google yet in another way.

Where and How to Get The Semiomantics Google Top 10 with Twitter set-up?

The set up is custom built at Semiomantics. Please contact Bianca Gubalke at: bianca AT ycademy DOT com

Or: join Ycademy and participate in the July Seminar to get the latest technology. Contact Bianca.

Google Top 10 with NewsCast

Yorgo Nestoridis — Fri, 17 Jul 2009 03:03:49 +0000

Google Top 10: Lapillon beats YORGOO Press

Google Top 10 with YORGOO Press has been proven time and again; the New NewsCast script beats YORGOO Press.

Google Top 10 Test set-up

Zoom Terre is a well established website built on YORGOO Press by Laetitia Paris. We have built a clone of that website on a brand new sub-domain under the main domain zoomterre.com to compete with the original YORGOO Press site. This was two days ago. By yesterday Google had indexed our new site which is built on the brand new NewsCast script from Semiomantics and we have first results.

Also we named the new site Lapillon, composed of Lapin (rabbit) and Papillon (butterfly) since Laetitia likes both of them. The word Lapillon does not exist and is therefore easy to track on Google. We have not registered Lapillon.com, but it could be a nice name for a generic publication.

We have used two feeds to populate the new site, the site we want to clone as well as the Yorgo Nestoridis Author site.

Lapillon On-Site Optimization

On-site optimization is widely provided by the Semiomantics Publishing Framework, a development based on WordPress. In addition we use the configuration and settings as recommended by Semiomantics.

The Primary key-word on Lapillon is like on the original Terre Zoom : Decouvertes (discoveries).

Lapillon Editing and Publishing

Form the syndicated posts we have edited and published 8 posts for quick indexing purposes and to test the power of communication with Google.

Lapillon Off-site Optimization

For the time being we just use two channels: the Ping list recommended by Semiomantics and the Social Network Channel through Twitter and Facebook as revealed at a recent Ycademy Online Seminar.

Lapillon beats Zoom Terre

We have namely edited two posts from Zoom Terre et published them according to the Semiomantics recommendations, one about a town called Murol, the other about a town called Besse-en-Chandesse.

We test our set-up under the primary key-word:

Decouvertes Murol and Decouvertes Besse-en-Chandese.

Example:

Murol on Google

By the way, the number 3 ranked is a return from Twitter about the Post on Lapillon!

But watch, it’s getting better:

Zoom Terre recently launched its toolbar, a post we syndicated and published as well after re-editing. The Keyword targeted is “Barre dâ€™outils Zoom Terre“:

Barre d'outils Zoom Terre

The same result is achieved on Google France

Considerations

1. Lapillon has so to speak no content yet and is disadvantaged.

2. Lapillon is a new domain and site and has no history or authority.

3. Lapillon has not produced any original content.

4. Lapillon set-up is not even finished as per yet.

However:

1. Lapillon is tuned for French language.

2. Lapillon is set up on the most advanced Semiomantics Script.

3. Lapillon is on NewsCast not on YORGOO Press.

4. Lapillon uses the Semiomantics rules for editing and publishing.

5. Lapillon implements one of Semiomantics’ Social Network Marketing Strategies.

Conclusions

The few little tests show the power of NewsCast in an impressive way, at least in my opinion.

Time will tell the final story!

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Google Top 10 Online Seminar July 2009

Yorgo Nestoridis — Thu, 16 Jul 2009 15:15:28 +0000

Google Top 10 with YORGOO Press

While our publishing activity is set on auto-pilot since the June seminar, we take the time in June to upgrade and optimize YORGOO Press Sites.

YORGOO Press has allowed users to familiarize with Newspaper type Content Management Systems and Frameworks. Now, after the first few months of collecting data and experience, it’s time to review our basic personal decisions implemented when formatting the framework.

Goals of the Seminar

1. Upgrade YORGOO Press to WordPress 2.8.1 Backbone

We will help all participants to upgrade their YORGOO Press to the latest technology. This concerns the WP backbone as well as the official plugins and the special Semiomantics plugins.

2. Upgrade of YORGOO Press to YORGOO NewsCast

Ycademy Seminar participants always get the latest and best scripts to work with and for this reason we will suggest an upgrade from YORGOO Press Advanced Newspaper Script to NewsCast. We will add for all participants the NewsCast features to their YORGOO Press account and configure during the Seminar the sites.

The shift from YORGOO Press to NewsCast is relatively simple as we remain on the Semiomantics Framework. We will need however to re-distribute the category IDs again in the new Home Page layout.

We have tested the shift today on Touch Vision Talk, Bianca Gubalke’s YORGOO Press and here is the result:

Click to get the Big Picture:

NewsCast Touch Vision Talk

Another Interpretation of YORGOO Press by NewsCast is Lapillon, a NewsCast based on Zoom Terre by Laetitia Paris:

Lapillon Decouvertes by Terre Zoom

Lapillon Brown Style

Another transformed YORGOO Press, this time Tabloid is Larrie Perkins‘ Name Site:

Larrie Perkins Online Tax Filing

And finally there is another application of YORGOO Press and NewsCast at Global Sports:

Global Sports YORGOO Press

Global Sports US

GlobalSports on NewsCast

Global Sports Newscast

Variation:

Global Sports Newscast 201

3. On-site Optimization

Focusing namely on Primary and Secondary Keywords, Categories, Tags and Slugs we will review each site’s on-site optimization and correct where needed. This is the single most important issue for your Google Top 10 Goal.

4. Social Network Marketing

Probably the mostÂ efficient Social Network Marketing Strategy whereby you aim to see your Tweets on Google Top 10. Check out our next post about “Google Top 10 with Twitter”.

Included in the Ticket Price

Course materials, licenses and Semiomantics Plugins (Downloadable).

Limited Seats.

More tomorrow.