WP Best Business Theme Home Page
Once the WP Best business Theme selected and the layout defined we can now add our content to structure the home page in a compelling, informative and visually attractive way.
The WP Best Home Page Page Structure
At the top we find a traditional header banner with the Brand name (or and Logo) in defined fonts and colors.
On the top right we keep a short menu, making it easy to navigate to the main sections of the site:
The choice of the menu links is function of the purpose of the site. Considering that the page will serve as a business landing page for visitors from Social Networks, Facebook for example, we provide a profile page (About), a Contact Form, a link to the shop where products can be purchased as well as a link to the blog section (WP Best).
Thereafter we welcome our visitors in a rather personal way. We want to show that the success of our business is based on personal relations and a personalized approach to the management of each customer’s project. Discussion is needed to tune and to semantically optimize each website for best results and customer satisfaction.
The Semiomantics Signature stands for custom built web sites and the care we take to bring each project to fruition.
After the welcome you find a content slider which I use for large images and a short legend underneath each image. The idea is to show some of the work delivered and to hopefully create empathy. In the case of websites it’s relatively easy as most visitors are first attracted by the look of a site. The presentation of websites with different looks or functions is an efficient way to give visitors a first, preferably good impression of our work. On WP Best Business Theme Home Page I use screen-shots of websites I have built.
The links underneath the images lead to more information, more images of work accomplished and a link to the shop, where corresponding products can be purchased.
To the right of the slider we put a banner, representing a visual branding element we use over and over again, wherever we are able to leave a trace online, for example in social networks, such as Facebook, Twitter, YouTube and so on. The dominant branding throughout all places will make visitors feel comfortable as they recognize the branding element and are assured that they are following the link they wanted to follow. For the time being no link is associated with that banner, however it will be associated to a custom product category in the store.
The third section of the page is a list of Services we provide; the entries link to more information and as the case may be from there to the shop and contact form.
To the right of the service section we use a sidebar widget to allow visitors to also hook up with us on social networks:
The WP Best Business Theme Footer Section contains 3 widgets:
- Latest Posts
- RSS and Email subscription handled by Feedburner
- Flickr Photo-stream
These can be adapted according to needs but for the time being, I just keep them this way. The Flickr stream concerns a series of fun Ads I created for different purposes and constitute a good way to link to the flickr community.
The WP Best Home Page strong points
The page is not overloaded with information. When opening the page, the visitor is mainly exposed to a very short text and attracted by the visual elements for a fast informative first impression. No need for complicated searching for content: the top menu and the service section allow to quickly navigate to the desired section of the site. I like the page for its clear structure, the dominating visual elements and the user-friendly navigation.
I would appreciate your comments.
Look out for the detailed content in the services and in the about sections.