Marketing Herbalife on Twitter, Facebook and Google Part 4

This post describes the set-up of our online infra­struc­ture to Pro­mote and Mar­ket Herbal­ife on Twit­ter, Face­book and Google. In Part 3 we have dis­cussed our ambi­tious goals and means needed to meet our expectations.

Nutrin­sider is our new Online Pub­li­ca­tion which will serve to build our author­ity, vis­i­bil­ity and con­se­quently traf­fic, leads and sales. The site script News­Cast from Semi­oman­tics has a news­pa­per lay­out, allow­ing to fea­ture up to 20 cat­e­gories just on the home page for quick infor­ma­tion. The lay­out is designed to pro­vide an inter­est­ing surf­ing expe­ri­ence due to the auto­mated embed­ding of visual elements.

Graphic design is pro­vided by Bianca Gubalke from South Africa, my pre­ferred graphic art designer. Have a look at the first shot of the work in progress:

[sin­glepic id=82 w=480 h=360 mode=web20 float=]

View the details by click­ing on the pic­ture; this is just the first shot, whereas Bianca has already loaded back­ground graph­ics to give the site a per­son­al­ized touch and feel. The color scheme is between blue and green, typog­ra­phy is still on default but will be modified.

We have pulled in a few posts via RSS to test RSS feed inflow and to have some posts to test dis­play on site as well as impact on Google.

Our new Twit­ter Account is already fea­tur­ing our cus­tomized back­ground graph­ics from Bianca Gubalke.

[sin­glepic id=84 w=480 h=360 mode=web20 float=]

As you can see I am just fol­low­ing my per­sonal Twit­ter account to get some flow going and to test the power of com­mu­ni­ca­tion and pub­lish­ing of our Semi­oman­tics scripts.

The good old joke about the bra and the hat had to serve for a first test, and guess what: Google sent us flow­ers right away.

Our tweet tar­get­ing an old joke pulled in from a joke net­work and pub­lished on Nutrin­sider via RSS feed, trig­gered mul­ti­ple Google entries, namely if you check the com­bi­na­tion of Lose Weight with the word Bra and Hat :-)

It is not sur­pris­ing to find us on Google Top 10 under the word­ing of the tweet (what did a bra say to a hat), what is of more inter­est is that the script auto­mat­i­cally cre­ates the asso­ci­a­tion of our tweet with the main key­words of the web­site and trig­gers tar­geted entries in func­tion of the def­i­n­i­tion and con­fig­u­ra­tion of our pub­lish­ing framework.

On Lose Weight Bra and on Lose Weight Hat you will find Nutrin­sider on Google Top 10, which does not mean a big deal about rank­ing but it shows that Google picks up our entries extremely fast, indexes them and lists them where our inten­tions are.

Bril­liant stuff our site script.

The next step will be to con­fig­ure our pub­lish­ing frame­work for social net­work pub­lish­ing pur­poses and for opti­mized com­mu­ni­ca­tion with Google. We want to achieve that Google indexes us on each of our main tar­geted key­words and that Nutrin­sider as a whole gains author­ity under those key­words. This process should be fin­ished later today.

We will need to opti­mize com­mu­ni­ca­tion with Twit­ter and make sure that we can be found under our key­words. The pub­lish­ing process needs to be mostly auto­mated and we need to assure viral dis­tri­b­u­tion. Once our social net­work pub­lish­ing con­cept is imple­mented on Twit­ter we will move on to Face­book, which is just a link away.

Just for the record: Semi­oman­tics Pro­fes­sional Pub­lish­ing Scripts come with instal­la­tion and con­fig­u­ra­tion as well as basic graphic markup. Cus­tomiza­tion, script instal­la­tions, add-on mod­ules are included and deliv­ered after test­ing. Direct col­lab­o­ra­tion between designer, devel­oper and cus­tomer speeds up the imple­men­ta­tion of each project.

More later today.

• arket­ing herbal­ife on twit­ter face­book and google part 4
• pro­mote herbal­ife through facebook
• yorgo herbal­ife mar­ket­ing part 4

Related posts:

1. Mar­ket­ing Herbal­ife on Twit­ter, Face­book and Google Part 3
2. Mar­ket­ing Herbal­ife on Twit­ter, Face­book and Google Part 1
3. Mar­ket­ing Herbal­ife on Twit­ter, Face­book and Google Part 2
4. Make Money with Twit­ter Part 2
5. Google Top 10 with Twitter

Tags: Bianca Gubalke, Bianca Gubalke Graphic Arts, Facebook and Google, Google Top 10, Herbalife, Herbalife Marketing, Herbalife Marketing on twitter, Lose weight, Semiomantics Publishing Framework, weight loss

This entry was posted on August 2, 2009 at 2:17 pm and is filed under Facebook, Google Top 10, How to Make Money with Twitter, Make Money with Twitter, Marketing, Marketing Herbalife on Twitter Facebook and Google, Semiomantics, Social Media Marketing, Social Network Publishing, Twitter, yorgo nestoridis social media. You can follow any responses to this entry through the RSS 2.0 feed.