Digital Photography Ycademy 14

April 21, 2010
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More Lightroom Presets: The 70s

Back in fashion, the 70s have also their photographic face. If you are of my generation or older, you remember the 70s quite well. Point and Shoot photography with simple 35 mm cams became popular. Plastic lenses and cheap lens’s distortions, zoom available to anyone … photography gained a wider popularity. While film development cost was still high, the Point and Shoot cameras of the seventies guaranteed at least a clear picture.

Stabilizers were not yet available but the shutter speed was set to 1/100 or 1/125 so that most pictures came back shake-free and fairly sharp with wide depth of field.

Seventies

Seventies

Why use 70s Filters?

In fact, why filtering at all? At a time when most anyone can shoot a sharp picture and where Digital Cameras do “it” all, the trend to filters is increasing; maybe because most images are taken using automatic camera settings, which give to all those pictures the “same look”. That “same look” often is flat and lacking depth, soul and emotion.

Seeking the imperfection of the popular cams of the 70s can help to distinguish your pic from the industrial mass output.

[download_box]Download some 70s Presets for Lightroom[/download_box]

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4 Responses to Digital Photography Ycademy 14

  1. Z Nicholas on April 21, 2010 at 10:14 pm

    Where would be without a bit of artistic rejuvenation to make us look and feel better??

    • Yorgo Nestoridis on April 23, 2010 at 9:27 am

      With every year I need a tick more …

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