New Acropolis Museum on Google

Yes­ter­day we pub­lished two posts about the New Acrop­o­lis Museum. Besides the infor­ma­tive con­tent we had two goals:

1. To test Google’s semantics

2. To com­pete with the Big News Agencies

For an online Pub­lisher, the big ques­tion is: what and how does Google index and list and how will it rank. We have been study­ing the behav­ior of posts on Google for years and drawn con­clu­sions which are reflected in Semi­oman­tics Pub­lish­ing Frame­works, Ycad­emy Online Sem­i­nars and our Pub­lish­ing Services.

On the exam­ple of our Acrop­o­lis Museum Posts you can see how Google is deal­ing with our content.

Our Slug was inten­tion­ally set to ‘akropo­lis’ rather than ‘acrop­o­lis’ to test the dif­fer­ence and there is a huge dif­fer­ence in spite the fact that Google sup­pos­edly tends to assim­i­late such dif­fer­ent spellings. In many lan­guages Acrop­o­lis is spelled with a ‘K’.

Google picked up our Slug “Akropo­lis Museum” , indexed and listed it; we come in on rank 6 of over 1 400 000 returns.

Akropo­lis Museum on Google

Under the term “Acrop­o­lis Museum” we are not to be seen in a rel­e­vant way.

Don’t count on Google to cor­rect your typos; stick with the dic­tio­nary of the lan­guage of your site (en-US) in this case.

Our exam­ple will show how deep Google screens the con­tent and how in our case the post got indexed and listed on may key­words irre­spec­tive of the post slug.

Let’s look at our Sub-Titles.

Our sub-title “Acrop­o­lis Museum Walk Through” made the Top 10 on Google irre­spec­tive of the post slug “Akropo­lis Museum”, as we come in on rank 3 after Google and Yahoo.

Acrop­o­lis Museum Walk Through on Google

The sub-title of our sec­ond post had no prob­lem either mak­ing the Top 10 with “Acrop­o­lis Museum Open­ing Thoughts” which is nor­mal as no one ever used this key phrase.

Let’s look for sub-sub-titles now.

This sub­ti­tle in our first post made the Top 10 as well:

Acrop­o­lis Museum Ground Floor on Google

Less rel­e­vant sub-titles from the sec­ond post have been indexed and listed as well, for example:

British Colo­nial Barbarism

We come in with 3 of the first 4 entries!

Another exam­ple con­tained in a sub-sub-title:

Google picked us up even on this one and we are listed on rans 18 and 20.

Thomas Bruce Elgin on Google

Let’s look now at some key­words which have not been used in titles or printed bold.

Google has done a thor­ough job and listed even this creation:

Rock Burger Culture

Let’s look at attachments

Some­where we had a tag “Acrop­o­lis Museum Image” and we got hon­ored for it:

Acrop­o­lis Museum Image

Because they are so nice, let’s add them here once more:

[nggallery id=5]

Under the term “Acrop­o­lis Museum Images” which we have not tagged, we come in on rank 30 with the rel­e­vant image dis­play in the footer of the post on yorgoo.com/blog:

Acrop­o­lis Museum Images on Google

Google does a great job for us, pro­vided we pro­vide a site which can be read eas­ily by Google and a Frame­work which guides the Google Spi­der towards where we put our focus.

Spelling is impor­tant as well as care­ful edit­ing of titles, slugs and sub-titles. Tag­ging images is a clear plus. Google reads our posts and picks up key-words, even terms which we make up.

Not all pub­lish­ing frame­works get the same atten­tion from Google; the qual­ity of the site script can make a huge dif­fer­ence: how else could it be pos­si­ble that we can com­pete with the big boys from major news net­works on top­ics car­ry­ing today’s news.

Online Pub­lish­ing is a great adven­ture and a real job. It has it’s secrets and its rules. We have forged a solid track record in qual­ity pub­lish­ing with Semi­oman­tics and so do all users of Semi­oman­tics scripts.

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Tags: Acropolis Museum, Acropolis Museum Images, Acropolis Museum on Google, New Acropolis Museum

This entry was posted on June 22, 2009 at 11:13 am and is filed under Acropolis Museum, Blog Master Class, Culture, Google Top 10, How to Blog, Online Seminar, Publishing, Semiomantics, Ycademy, Yorgo Nestoridis, YORGOO Publishing. You can follow any responses to this entry through the RSS 2.0 feed.