WordPress for Authors Seminar

Author Blogs are in the trend namely in con­nec­tion with Social Net­works. The Goal is to pro­vide vis­i­tors with a rep­re­sen­ta­tive, empathic impres­sion about who we are, what we are, where we come from and where we are head­ing to.

Peo­ple wish to find out more about us, beyond the short pro­files pub­lished on social net­works (which should mainly con­sist in a link to your full online pro­file, such as the Cash­flowIn pro­file and your per­sonal website).

The Inter­net is about peo­ple, and it’s not just about other peo­ple, but it’s about you. Whether you want it or not, your name will sooner or later hit the net and it’s up to you to get in con­trol of your image.

The Ycad­emy Online Sem­i­nar, Edi­tion August 2009 will deal with ques­tions related to the per­sonal online image and set­ting up your own authors blog.

[sin­glepic id=131 w=480 h=360 mode=web20 float=]

Above: cus­tomized ver­sion of the new Semi­oman­tics Author Blog. The site can be found HERE.

The theme is flex­i­ble and can be used with 1 or 2 side­bars of either 360 px or 180 px wide. The lay­out can be set as tra­di­tional blog lay­out or in mag­a­zine style. The fully wid­getized theme allows to dis­play con­tent from dif­fer­ent sources and in dif­fer­ent formats.

The present exam­ple mixes con­tent linked to mul­ti­ple top­ics (key­words) with the pre­sen­ta­tion of per­sonal prod­ucts or ser­vices and access to the shop­ping pipeline. Design ele­ments are style sheet based and the only graph­ics used are a back­ground and a header image.

As usual we will hold two prepara­tory calls on Tues­day and Thurs­day this week to pre­pare the Sem­i­nar and to make sure that all par­tic­i­pants are equipped to effi­ciently attend the work-shops.

Build your Cus­tomized high per­for­mance Author’s CMS and Pub­li­ca­tion with a pro­fes­sional look.

1. Set-up of Word­Press with appro­pri­ate on-site and off-site opti­miza­tion in func­tion of the cat­e­gory struc­ture and tar­geted keywords.

2. Sta­tic Pages: About, Con­tact form, Image Albums and  Gal­leries, Pri­vacy, Terms, Videos, Pod-casts, Editorials.

3. Theme con­fig­u­ra­tion in func­tion of per­sonal pref­er­ences, lay­out, home page.

4. Theme cus­tomiza­tion: header, back­ground, detailed style sheet editing.

1. Mail­ing list

2. Side­bars, define con­tent and imple­men­ta­tion: feeds, sign-up, flash tag cloud, cat­e­gory dis­play, links, pages, images, videos, shop, ads, social networks.

3. Social Net­works: Twit­ter, Face­book, YouTube, MySpace.

4. Define Com­mu­ni­ca­tion Flows and link to your Aggre­ga­tors, Pub­li­ca­tions, Blogs.

5. Edit­ing: 10 tips imple­mented (work-shop).

6. Pub­lish­ing: 5 tips imple­mented (work-shop).

All scripts and mate­ri­als are provided.

Par­tic­i­pants need their domain and host­ing set up pre­vi­ous to the Sem­i­nar. Prefer­ably the domain should be YourName.com, con­sult with us if you need help. Rec­om­mended Domain Host: yor­GOdom.

Host­ing: prefer­ably a cPanel Host with min­i­mum  32 MB of mem­ory allo­ca­tion for your account. Rec­om­mended Unlim­ited Chi­Hosters at $35 per year, con­sult with us if you need help.

Ycad­emy Pros: we host your site at no cost please con­tact Zo Nicholas.

Because of the huge work load we have sched­uled for this Sem­i­nar, as well as the per­sonal atten­tion we want to extend to each participant’s needs and pref­er­ences, namely in rela­tion to cus­tomiza­tion, we have to limit the num­ber of par­tic­i­pants to 10.

Cost: The Tick­ets are sold at $50, with the usual dis­counts for Ycad­emy Pros. You will get a spe­cial invi­ta­tion mail for the pre-seminar calls directly from Bianca Gubalke.

Tick­ets are avail­able HERE.

This Sem­i­nar is a major event in mul­ti­ple respects.

First of all, Par­tic­i­pants get the lat­est Semi­oman­tics Theme for free, a $138 value

Site Cus­tomiza­tion is an expen­sive issue if you have to out-source the work. High Qual­ity Graph­ics cost a for­tune, not to talk about style sheet edit­ing and page cre­ation where design­ers charge per hour or per page. We will pro­vide you with Pho­to­shop qual­ity head­ers and back­grounds and show you how to mod­ify and adapt them for your needs. Pho­to­shop graph­ics usu­ally are charged between $50 and $100 per piece!

Finally, you will end up with a great mix of beauty and per­for­mance, a site you will be proud of and which will give your vis­i­tors the right first and last­ing impression.

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Related posts:

1. WP Author Blog by Semiomantics
2. Cus­tomize Word­Press with Semi­oman­tics XO
3. Social Net­work Pub­lish­ing and Mar­ket­ing Seminar
4. Social Net­work Pub­lish­ing 2.0 — Seminar
5. Ycad­emy Sem­i­nar: How to Build an Online Business

Tags: Author Seminar, How to Blog, Social Network Publishing, Wordpress for authors, Ycademy, Ycademy Online Seminar, Yorgo Nestoridis

This entry was posted on August 24, 2009 at 3:38 am and is filed under Bianca Gubalke, Blog Master Class, Media Marketing Publishing, Online Seminar, Semantic Publishing, Semiomantics, Social Network Publishing, WordPress, Ycademy, Yorgo Nestoridis, Zo Nicholas. You can follow any responses to this entry through the RSS 2.0 feed.